MUMBAI, April 29, 2014 /PRNewswire/ -- In four weeks, Fleishman Hillard, MSL, Hill + Knowlton, Ketchum, Ogilvy PR together with industry professionals from Coca-Cola India, Tata Sons, Novartis India, Flipkart, Avantha Group, Myntra, Spice Global, GVK Power and Infrastructure will be meeting other Corporate Communication & PR enthusiasts at Corporate Communication Summit, 2014 scheduled for 29-30 May at Novotel Hotel, Mumbai, India.
In the last year alone we have witnessed a surge of change within the communications space. Social media channels use is ubiquitous, while smartphone and tablet adoption growth continues to exceed forecasts. We are experiencing a new 'always on, always consuming, always sharing' era of communications, and this brings great opportunity for public relations and communications firms that are moving alongside or ahead of these trends.
What has been the reason behind this shift?
The dramatic shifts in behaviours among consumers and other stakeholders in the way they learn about and share information about products and services, particularly through social media channels and mobile messaging apps, demands that the PR and corporate communications industry make fundamental changes to its policies and approaches in order to remain relevant to brands. Organisations are now looking at hiring skilled professionals who know the trends of the business and can take the business's face value to a greater extent.
Matching the "New Rules in an Old Game", UBM is coming up with a 2-day technical awe-inspiring workshop series called Corporate Communication Summit, taking place on 29-30 May in Mumbai.
This unique event has received a lot of interest and has already confirmed corporate experts as workshop leaders from companies like Coca-Cola India, Tata Sons, Novartis India, Flipkart, Avantha Group, Myntra, Spice Global, GVK Power and Infrastructure and PR leaders like Don Anderson, Fleishman Hillard, Jaideep Shergill, MSL Group, Radhika Shapoorjee, Hill & Knowlton, Jamie Moeller, Ogilvy PR and many more.
It has certainly shaped up to be a must attend event for all Communication and PR professionals across industries. Find out more about Corporate Communication Summitat http://www.corpcom-pr.com/pr
This event will feature in-depth discussions and case study presentations around Reputation Management best practices, effectively managing Crisis Communication, adopting Change Management and exploring digital & Online PR. Successful case studies across industries such as FMCG, electronics, financial services, energy, technology, timber, telecommunications, chemical, defence and brewing industries and many more would be discussed.
An important addition to this event is "Tales from Corporate" which will allow the corporates to talk about their experience in communicating to the stakeholders and media during complex situations and connect with the audience on their day-to-day challenges. Apart from the learning sessions, UBM has organised "Pecha-Kucha" event for PR agencies to position their practices in the most creative manner - Display 20 slides for 20 seconds each with exquisitely matched words and images and help the audience choose the best PR partner they want to work with.
The industry certainly appreciates such knowledge forums for exchange of ideas, expertise and networking. For further information please contact the organizers on +91 (022) 6172 7001
