HONG KONG, July 9, 2015 /PRNewswire/ -- Jebsen Group is pleased to announce the establishment of its fifth joint venture in April 2015 -- Jet Union Diesel Fuel Injection Technology Co. Ltd. A joint venture between Jebsen Automotive Technik, a subsidiary of Jebsen Industrial under the Jebsen Group, and an industry veteran who owns Guangluen Fuel Injection Service Centre, Jet Union has been authorised by Bosch as a Bosch Diesel Service Station in Hong Kong. The station has already started to serve customers in the second quarter of this year.
Jet Union will provide diagnosis, maintenance and repair services for diesel vehicles using both the conventional injection system as well as the newer, more eco-friendly common-rail injection system, which is gaining popularity in commercial vehicle fleets and marine fleets.
Bosch is one of Jebsen Group's longest standing business partners with a relationship that dates back to 1921. With Bosch's support, Jet Union has established highly advanced testing equipment for Bosch's diesel fuel injection system. This equipment will enable Jet Union to perform precise system analysis and auto-generate reports. This is a significant departure from the traditional approach that relies primarily on a mechanic's experience.
"Bosch launched the first common rail injection system in 1997. Our market research has shown that there are about 80,000 vehicles in Hong Kong using the common-rail injection system and the number is expected to increase year-on-year, thereby generating a significant demand on repairs and maintenance services. Jet Union was founded to bring highly specialised aftermarket services to this segment, which we believe will continue to grow tremendously," said Arnie Jensen, Director & General Manager of Jebsen Automotive Technik.
Serving drivers to conform with new emission standards
This comes as the European Commission continues to tighten vehicular emissions standards. The latest Euro 6 Emissions Legislation, in particular, has dramatically dropped the allowable level of nitrogen oxide (NOx) emissions from 180mg/km to 80mg/km for diesel vehicles. Since its introduction in 2014, more automakers have opted to equip their diesel vehicles with common-rail injection systems as the advanced technology enables clean and highly efficient fuel injection with lower emission levels.
Leveraging relationships and expertise
For Jebsen Automotive Technik, the joint venture is a natural extension of its business strategy, which has a dual focus on the OEM and automotive aftermarket segments. Guang Luen Fuel Injection Service Centre will contribute valuable technical expertise as an established player in this field. "We have been running this maintenance services for diesel engines for a long time in mainland China, and now by cooperating with Jebsen Automotive Technik, we are very delighted that we could complement the strengths from each other with target customers extended to Hong Kong," said Mr. Mok Ka Kui, founder of Guang Luen.
With almost a century of experience in the Chinese automotive industry, Jebsen Group is confident of its industry expertise and nationwide network. Jet Union will benefit from both Jebsen Automotive Technik's and Guang Luen's existing aftermarket customer base and can look forward to generate synergies with Jebsen Industrial's Automation & Services Division, which provides specialised customer and technical support across Greater China.
To find out more about Jet Union and its services, or how Jebsen Automotive Technik can help you succeed in Greater China, please contact us here.
About Jet Union Diesel Fuel Injection Technology Co. Ltd.
Jet Union Diesel Fuel Injection Technology Co. Ltd. was established in Hong Kong by Jebsen Automotive Technik and an industry veteran who is the owner of Guangluen Fuel Injection Service Centre. This joint venture has been authorised by Bosch as Bosch Diesel Service station in Hong Kong, and is equipped with highly advanced testing equipment for diesel fuel injection system from Bosch. Jet Union provides diagnosis, maintenance and repair services for diesel vehicles. The station targets commercial vehicles using both the conventional injection system as well as the newer, more eco-friendly common-rail injection system and provides highly professional aftersales services.
About Jebsen Group
Founded in 1895, Jebsen Group is a focused marketing and distribution organisation. With a unique long established presence and deep understanding in Mainland China, Hong Kong, Macau and Taiwan, the Jebsen Group is committed to support our partners' needs in building market demand, generating and supporting sales and serving as an important link to customers throughout the region. From a broad spectrum of consumer, beverage, industrial, and Motors products, Jebsen offers some 200 of the world's leading products extensive local market access with a high degree in specialisation. Outside the region, the Jebsen Group enjoys close ties with sister companies in Australia, South East Asia, Denmark, Germany, Middle East and the United States. For more information, visit www.jebsen.com.
About Jebsen Automotive Technik
Jebsen Automotive Technik (JAT), a subsidiary of Jebsen Industrial under the Jebsen Group, supports overseas component suppliers to localise their operations and business in China. It oversees Mitec-Jebsen, which produces quality balance shaft system, as well as Jebsen-TCG Automotive Systems, which produces high-performance variable oil and water pumps, MSR-Jebsen Technologies, which manufactures high precision components for fuel systems, turbo chargers, and transmissions, and Jebsen-Tedrive steering, which provides leading steering system technologies. The company continues Jebsen's history as a leading supplier in Greater China's aftermarket spare parts and services since 1921. For more information, visit www.jebsenindustrial.com.
