Mainland China's Critical Export Challenges Tackled at Chief Executive China Management Forum

Global Sources
2007-03-27 15:43 1096

Speakers Included Top Mainland China Economist, Dr. Yifu Lin

BEIJING, March 27 /Xinhua-PRNewswire/ -- Over 200 executives and business leaders discussed mainland China's current export challenges at Global Sources' (Nasdaq: GSOL) Chief Executive China Management Forum held today in Beijing.

(Logo: )

(Logo: )

Founding director of the China Centre for Economic Research at Peking University, Dr. Yifu Lin, outlined the challenges facing mainland China's exporters in 2007: "This year, exporters are facing intensifying price competition, higher labor and raw material costs, and a decrease in the export tax rebate.

"Low price is no longer a sustainable, long-term strategy. To survive in this tough environment, exporters must move up the value chain."

Global Sources' chairman and CEO, Merle A. Hinrichs, said: "To move up the value chain, mainland China's exporters must differentiate themselves by their products and services. Internet-only promotion is becoming a less valuable way for suppliers to accomplish this and communicate added value.

"To market to international buyers, suppliers must also communicate in print and face-to-face environments where they can leave a deeper impression, establish a strong brand image and communicate their unique advantages."

In addition to Lin and Hinrichs, forum panel speakers included:

-- US specialty retailer Brookstone's Asia Division managing director,

Howard Chen

-- General manager of Shenzhen JWL Electronics, Wang Liqun

The Chief Executive China Management Forum was held to mark the magazine's 15th year of publication. It is the latest in a series of events organized by Global Sources' Chief Executive China to provide leading management insights to mainland China's business elite.

More information about the Chief Executive China management forum is available at .

About Chief Executive China

Since 1992, Global Sources has published Chief Executive China to provide advanced management ideas to mainland China's business leaders.

Today, Chief Executive China is mainland China's highest-circulation management magazine. As of December 2006, it has a BPA-audited readership of 188,000 - 68 percent of whom are senior managers. Combined with registered users of its website ( ) Chief Executive China reaches over 1 million mainland China executives.

Chief Executive China is an important part of Global Sources' Chinese-language media that offer executives the knowledge and insights they need to succeed in the global marketplace. It supports the company's English-language media which provide a platform for marketing to international buyers. These include Global Sources trade magazines, Global Sources Online ( ), Global Sources Direct ( ) and the China Sourcing Fairs ( ).

About Global Sources

Global Sources is a leading business-to-business (B2B) media company and a primary facilitator of two-way trade with Greater China. The core business is facilitating trade from Greater China to the world, using a wide range of English-language media. The other key business segment facilitates trade from the world to Greater China using Chinese-language media.

The company provides sourcing information to volume buyers and integrated marketing services to suppliers. It helps a community of over 560,000 active buyers source more profitably from complex overseas supply markets. With the goal of providing the most effective ways possible to advertise, market and sell, Global Sources enables suppliers to sell to hard-to-reach buyers in 230 countries.

The company offers the most extensive range of media and export marketing services in the industries it serves. It delivers information on 1.8 million products and more than 150,000 suppliers annually through 13 online marketplaces, 11 monthly magazines, over 100 sourcing research reports and nine specialized trade shows which run 22 times a years across seven cities. Suppliers receive more than 10 million sales leads annually from buyers through Global Sources Online ( ) alone.

Global Sources has been facilitating global trade for 36 years. In mainland China it has over 1,600 team members in 44 locations, and a community of over 1 million registered online users and magazine readers for

Chinese-language media.

Source: Global Sources
Keywords: Machinery