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NXP Software Demonstrates 'one-click' Video Editing for Mobile Phones at Mobile World Congress 2008

NXP Software
2008-02-08 10:42 6624

NXP Software's LifeVibes(TM) VideoArtist brings easy, professional-style video editing to mass market phones for the first time

BARCELONA, Spain, Feb. 8 /Xinhua-PRNewswire/ -- NXP Software is demonstrating unique 'one-click' video editing software for mass market mobile phones at Mobile World Congress (MWC) 2008. It enables a fun user experience, transforming personal content into professional-looking clips quickly, easily and with no loss of quality. It also opens additional opportunities for product / service differentiation through offering users pre-loaded or downloadable video themes to create their clips.

LifeVibes VideoArtist enables advanced 'one-click' editing capabilities. Users simply shoot video as normal, then select a pre-defined theme such as 'sporty' or 'romantic'. With one click they can apply the theme, complete with audio track, and the clip is ready.

Themes can be stored on the phone or downloaded. In addition, a 'wizard' feature allows users to add intro texts, static or animated frames, and choose from over 100 professionally-designed transitions.

VideoArtist achieves automatic professional-looking results through a range of advanced analysis capabilities such as Key Scene Detection. It also automatically removes uninteresting scenes and each sequence is kept short making clips lively to watch.

This one-click editing is ideal for immediate sharing between friends, video blogging and creating MMSs, adding great fun to video services. It also ensures clips are not too large to send, avoiding user frustration with MMS sharing.

NXP Software's video editing products are present in over 100 million handsets. VideoArtist builds on this expertise offering flexible, upgradeable, pre-integrated solutions optimized for a broad range of mobile phone platforms. VideoArtist Lite is specifically designed to address less powerful platforms for one-click video editing.

"LifeVibes VideoArtist and VideoArtist Lite enhance the fun of video on mobile by producing professional-looking results in a really quick and simple way. This added fun and ease of use is a strong differentiator and will help drive uptake of mobile user-generated content services. And with opportunities to offer custom downloadable themes, it's exciting for everyone - users, handset vendors and operators," states Peter van de Berg, Marketing Director, NXP Software.

For further press information, please contact:

NXP Software B.V.

Email : info.software@nxp.com

Website: www.software.nxp.com

About NXP Software

NXP Software is an Independent Software Vendor (ISV) with worldwide local sales and support. It specializes in innovative multimedia solutions to help mobile device and consumer electronics manufacturers deliver vibrant, easy-to-enjoy multimedia experiences that truly stand out from the crowd. NXP Software has established strong partnerships with key vendors to ensure optimum flexibility, ease-of-integration and interoperability between hardware and software platforms. Its LifeVibes(TM) software is used in over 300 million mobile devices, making the company the market leader in software solutions for mobile multimedia.

NXP Forward-looking Statements

This release may contain certain forward-looking statements with respect to the financial condition, results of operations and business of NXP and certain plans and objectives of NXP with respect to these items. By their nature, forward-looking statements involve risk and uncertainty because they relate to events and depend on circumstances that will occur in the future and there are many factors that could cause actual results and developments to differ materially from those expressed or implied by these forward-looking statements.

Source: NXP Software
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