Nutrastar Signs Distribution Agreement for Initial Rollout of Functional Health Drink in Changzhou City

2010-11-08 15:23 1134

HARBIN, China, Nov. 8, 2010 /PRNewswire-Asia-FirstCall/ -- Nutrastar International Inc. (OTC Bulletin Board: NUIN; "Nutrastar" or the "Company"), a leading producer and supplier of premium branded Traditional Chinese Medicine ("TCM") consumer products, today announced the Company signed an exclusive distribution agreement on October 12, 2010 for the initial rollout of their functional health drink products featuring Nutrastar's core Chinese Golden Grass ingredient.

The agreement was signed with a key distributor in Changzhou, located in the Jiangsu province of the PRC. The current projected distribution channel will cover more than 50 supermarkets and convenience stores including Mingdu Mart, Xingte Mart, Tesco and MegaMart located in Changzhou city. These stores will carry individual 210ml aluminum can style versions of the functional Golden Grass health drink under the Chinese brand name "Ban Ke Chong Cao." The City of Changzhou has a current population of approximately 4.5 million people and is situated in the affluent Yangtze Delta region of China.

Ms. Lianyun Han, President and Chief Executive Officer of Nutrastar, commented, "The initial rollout of our Ban Ke Chong Cao functional Golden Grass health drink is off to a great start with the signing of a key distributor in Changzhou, one of the top business cities in China. Our functional health drink can now be found in numerous supermarkets and convenience stores throughout the city. With an initial Changzhou distributor in place, we are ardently focused on further expanding our distribution channels and our products' presence into other key cities/areas within Jiangsu province and the affluent Yangtze Delta regions initially, and then gradually into other parts of China. Expanding into the beverage market will not only provide increased revenues and areas of growth but will also enhance Nutrastar's position as the leading provider of premium branded TCM-based consumer products."

About Nutrastar

Nutrastar is a China based leading producer and supplier of premium branded TCM consumer products including commercially cultivated Chinese Golden Grass ("Cordyceps Militaris") and functional health beverages. Cordyceps Militaris is one of the most highly regarded herbal nutrients in TCM. The Company believes it is the largest manufacturer of bioengineered Chinese Golden Grass in China, ranked by volume, according to China Market Monitoring Center (CMMC), accounting for approximately 19% market share in China. The Company is headquartered in Harbin, capital of Heilongjiang province, with 302 employees, 21 in R&D, and 132 in sales and marketing. The products of Nutrastar are sold throughout China via a direct and distribution network that covers more than 10 provinces. More information may be found at or e-mail:

Safe Harbor Statement

This news release contains "forward-looking statements" relating to the business of Nutrastar International Inc. and its subsidiary companies.  All statements, other than statements of historical fact included herein are "forward-looking statements" including statements concerning plans, objectives, goals, strategies, future events or performance, and underlying assumptions and other statements that are other than statements of historical facts.  These forward-looking statements are often identified by the use of forward-looking terminology such as "believes," "expects" or similar expressions.  These statements are subject to uncertainties and risks including, but not limited to, product and service demand and acceptance, changes in technology, economic conditions, the impact of competition and pricing, government regulation, and other risks contained in reports filed by the Company with the Securities and Exchange Commission. All forward-looking statements attributable to the Company or persons acting on its behalf are expressly qualified in their entirety by these factors.  . You should not place undue reliance on these forward-looking statements, which speak only as of the date of this press release. Other than as required under the securities laws, the Company does not assume a duty to update any forward-looking statements to reflect events or circumstances after the date hereof.

For more information, please contact:

Robert Tick, CFO

Nutrastar International Inc.

Tel:    +1- 408-306-9881


Howard Gostfrand

American Capital Ventures

Tel:    +1-305-918-7000


Source: Nutrastar International Inc.
Related Stocks: