omniture

OmniVision and ASTRI's New Heads Up Display (HUD) Delivers Clear Information to the Driver's Eye Line

Continued Collaboration Results in Dramatically Improved Display Quality and Reduced Power Consumption
2016-01-08 15:54 4711

HONG KONG, Jan. 8, 2016 /PRNewswire/ -- OmniVision Technologies, Inc. (NASDAQ: OVTI), a leading developer of advanced digital imaging solutions and Hong Kong Applied Science and Technology Research Institute (ASTRI) today announced a new heads up display (HUD) for next-generation automobiles that delivers bright, clear information to drivers, even in daylight. Built on OmniVision's OVP7200 and OVP921, the new HUD can produce 720p high definition (HD) images with reduced power consumption, vastly improved contrast ratio and a wider operating temperate range.

"ASTRI's collaboration with OmniVision is based on the simple idea of bringing brighter and clearer information into a driver's line-of-sight in the hope of reducing distractions and improving safety for drivers and passengers," said Kenny Chan, Senior Manager at ASTRI. "Through close collaboration and a deep understanding of our and OmniVision's LCOS technologies, we have jointly produced an HUD that will set a new standard of driver displays for the next generation of automobiles. We hope to continue the collaboration for our two-dimensional holographic HUD, which we expect to make a debut in 2016."

Using OmniVision's OVP7200 single panel, colour field sequential LCOS solution, ASTRI can process the LCOS backplane to produce a vertical alignment (VA) display. In addition, ASTRI's proprietary optical module design enables the HUD to produce an excellent contrast (> 800:1) of more than 10,000 nits at 2 watts of LED power.

About OmniVision

OmniVision Technologies (NASDAQ: OVTI) is a leading developer of advanced digital imaging solutions. Its award-winning CMOS imaging technology enables superior image quality in many of today's consumer and commercial applications, including mobile phones, notebooks, tablets and webcams, digital still and video cameras, security and surveillance, entertainment devices, automotive and medical imaging systems. Find out more at www.ovt.com

About Hong Kong Applied Science and Technology Research Institute (ASTRI)

Hong Kong Applied Science and Technology Research Institute (ASTRI) was founded by the Government of the Hong Kong Special Administrative Region in 2000 with the mission of enhancing Hong Kong's competitiveness in technology-based industries through applied research. ASTRI's core R&D competences in various areas are organized under seven Technology Divisions, namely Communications Technologies, Electronics Components, IC Design (Analog), IC Design (Digital), Opto-electronics, Security and Data Sciences, and Software and Systems. Four areas of applications including financial technologies, intelligent manufacturing, next generation network, and medical and health are identified for major pursuit. For further information about ASTRI, please visit www.astri.org

Safe-Harbor Language

Certain statements in this press release, including statements regarding the expected benefits, performance, capabilities, and potential market appeal, as well as anticipated timing of mass production, of the OVP7200 and OVP921 are forward-looking statements that are subject to risks and uncertainties. These risks and uncertainties, which could cause the forward-looking statements and OmniVision's results to differ materially, include, without limitation: potential errors, design flaws or other problems with OVP7200 and OVP921, customer acceptance, demand, and other risks detailed from time to time in OmniVision's Securities and Exchange Commission filings and reports, including, but not limited to, OmniVision's annual report filed on Form 10-K and quarterly reports filed on Form 10-Q. OmniVision expressly disclaims any obligation to update information contained in any forward-looking statement.

OmniVision® and the OmniVision logo are registered trademarks of OmniVision Technologies, Inc. TECHNOLOGY is a trademark of OmniVision Technologies, Inc. All other trademarks are the property of their respective owners.

OmniVision Technologies, Inc.

Media Contact:

Company Contact:

Cameron Crowe

Scott Foster

Impress Labs

OmniVision Technologies

415.735.8420

408.567.3077

cameron@impresslabs.com

sfoster@ovt.com

ASTRI

Ms Celian Cheung

Tel: (852) 3406 2526

Email: celiancheung@astri.org

Source: ASTRI
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