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Perfect World Partners with C&C Media again to License "Chi Bi" in Japan

2008-10-29 19:01 878

BEIJING, Oct. 29 /Xinhua-PRNewswire/ -- Perfect World Co., Ltd. (Nasdaq: PWRD) ("Perfect World" or the "Company"), a leading online game developer and operator in China, today announced that it recently signed an agreement with C&C Media Company Limited ("C&C Media"), an online game operator in Japan, to license "Chi Bi," the Company's 3D massively multiplayer online role playing game ("MMORPG") based on the Three Kingdoms period in Chinese history, to the Japanese market. "Chi Bi" is Perfect World's fourth MMORPG licensed in Japan after "Perfect World II," "Legend of Martial Arts" and "Zhu Xian."

"Chi Bi" has been popular with online game players since its launch in China in early 2008 because of its unique system settings, aesthetic graphic designs and vivid representation of the history of the Three Kingdoms. The Company has since succeeded in signing agreements to distribute "Chi Bi" to Malaysia, Taiwan, Hong Kong and other countries and regions. The recent launch of "Horseback Fighters," an expansion pack for "Chi Bi," has introduced new in-game experiences to online game players with its large number of updates and exciting new content.

Mr. Kensuke Chikaishi, President and Chief Executive Officer of C&C Media, said, "The Three Kingdoms period in Chinese history is not only famous in China but is also well known to many online game players in Japan. With its high quality, I believe 'Chi Bi' will be able to bring a memorable game experience to Japanese online game players. I'm confident that 'Chi Bi' will be a success here in Japan given our good and long-time partnership with Perfect World."

Mr. Michael Chi, Chairman and Chief Executive Officer of Perfect World, commented, "We have a great long-term relationship with C&C Media and we are very pleased to cooperate again on bringing 'Chi Bi' to Japanese online game players. We believe that C&C Media's proven experience in operating games in Japan will help make this release another success."

About C&C Media Company Limited ( http://www.cc-media.co.jp )

C&C Media Company Limited ("C&C Media") was founded in June, 2001. Because of its operation philosophies and strength in today's increasingly competitive Japanese internet business, C&C Media has successfully created a unique market position. In terms of on line game sales channels, C&C Media has successfully leveraged its market resources and its experience operating internet cafes. Currently, among more than 2600 internet cafes all around Japan, C&C Media has built a strong sales channel including 2100 internet cafes. Presently, the number of internet cafes cooperating with C&C Media is still increasing. In addition, C&C Media has built a website, "MK-STYLE", featuring online games and game services for individual users. Supported by its strong operations team, the breadth of C&C Media's operations will continue to grow.

Along with the popularization of bandwidth in Japan, the business of C&C Media will extend to digital entertainment areas besides online games.

About Perfect World Co., Ltd. ( http://www.pwrd.com )

Perfect World Co., Ltd. (Nasdaq: PWRD) is a leading online game developer and operator in China. Perfect World primarily develops three-dimensional ("3D") online games based on the proprietary Angelica 3D game engine and game development platform. The Company's strong technology and creative game design capabilities, combined with extensive local knowledge and experience, enable it to frequently and rapidly introduce popular games that are designed to cater to changing customer preferences and market trends in China. The Company's current portfolio of self-developed online games includes 3D massively multiplayer online role playing games ("MMORPGs"): "Perfect World," "Legend of Martial Arts," "Perfect World II," "Zhu Xian," "Chi Bi" and "Pocketpet Journey West;" and a 3D online casual game: "Hot Dance Party." While most revenues are generated in China, the Company's games have been licensed to leading game operators in a number of countries and regions in Asia, Europe and South America. The Company plans to continue to explore new and innovative business models and remains deeply committed to maximizing shareholder value over time.

Safe Harbor Statements

This press release contains forward-looking statements. These statements constitute forward-looking statements under the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "future," "plans," "believes" and similar statements. Such statements involve certain risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Potential risks and uncertainties include, but are not limited to, our limited operating history, our ability to protect our intellectual property rights, our ability to respond to competitive pressure, and changes of the regulatory environment in China. Further information regarding these and other risks is included in Perfect World's filings with the U.S. Securities and Exchange Commission, including its annual report on Form 20-F. Perfect World does not undertake any obligation to update any forward-looking statement as a result of new information, future events or otherwise, except as required under applicable law.

For further information, please contact

Perfect World Co., Ltd.

Vivien Wang

Investor Relations Officer

Tel: +86-10-5885-1813

Fax: +86-10-5885-6899

Email: ir@pwrd.com

Web: http://www.pwrd.com

Christensen Investor Relations

Kathy Li

Tel: +1-212-618-1978

Fax: +1-480-614-3033

Email: kli@christensenir.com

Roger Hu

Tel: +852-2117-0861

Fax: +852-2117-0869

Email: rhu@christensenir.com

Source: Perfect World Co., Ltd.
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