SAN FRANCISCO, October 21, 2014 /PRNewswire/ -- PromoPro.com(http://www.PromoPro.com), the rising star in the coupon industry, today announced its Holiday Shopper Research, which revealed that 26% off shoppers start theirs holiday researching and shopping before the coming Halloween, and 8% off tend to do post-holiday shopping after Christmas Day. During 2014 Holiday shopping season, from now through the end of Christmas, the average person is expected to spend about $804, up nearly 5% from $767 last year.
PromoPro's Resreach outlines 6 interesting trends that are expected to become the 2014 holiday shopping season:
1. Consumers shop earlier and are expected to spend more. According to PromoPro's research, 26% of shoppers start holiday researching and shopping before Halloween, which reveals shoppers are shopping earlier this year. 67.4% of celebrants are eyeing Halloween costumes, averaging to $77.52 budget per person, compared to $75.03 last year. , During 2014 Holiday shopping season, from now through the end of Christmas, the average person spending is about $804, up nearly 5% from $767 last year.
2. Spending will be concentrated during four periods: pre-Thanksgiving, Black Friday, Mid-Holiday and Post-Holiday.
3. Sharp Increase in Social Network Purchase Influence -- More and more shoppers being influenced by social sites and friends during their upcoming holiday shopping:
4. Steady Increase in Coupon users: Over 90% of consumers will use coupons during holiday shopping. And 80% of them used coupon with regularly. Survey respondents reported the following:
5. Holiday 2014 wish list still the same-- five categories are at the core of the holiday 2014 wish list for most of shoppers: everyday clothing (61 percent), gift cards (58 percent), traditional toys (39 percent), personal electronics (36 percent) and media and entertainment (31 percent).( PwC's Holiday Shopping report, 2014)
6. Post-holiday consumers are driven by sales and the best deal. The holiday shopping season doesn't end in December and over 65% of consumers look forward to post-holiday deals during the holiday shopping season. Over 75% Post-holiday consumers say they are motivated by big sales, deals and discounts, and 90% of they tend to use coupon websites for good post-holiday deals.
"Due to the popularity of the Halloween and the upcoming holiday seasons extending until Thanksgiving to early Christmas bargain-hunting spree, there is no doubt that shoppers will find ways to maximize the fun while minimizing the expenses," says PromoPro's CEO. "And that's where PromoPro's can help them. With the best deals on hand, we're pretty sure that consumers will definitely enjoy shopping and preparing for the coming holidays."
Celebrating holidays doesn't have to mean rise on expenses. Consumers can visit www.PromoPro.com for coupons and deals, and Hallow-Thanks-Mas Coupons during the coming holiday shopping season. Enjoy a Happy-Halloween-Thanksgiving-and-Christmas without breaking the holiday budget.
About PromoPro:
PromoPro is a website devoted to helping shoppers save time and money by using online coupon codes and discounts. The site compiles online coupons, deals, and special offers from thousands of merchants. PromoPro, the professional saving expert, is free to use and new discounts are becoming available every day. Mobile users can browse coupona whenever and wherever with PromoPro's coupon app "AnyCodes". For more information on AnyCodes and to view thousands of online coupon codes and discounts, please see: www.PromoPro.com.
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