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Radisson Blu Celebrates BLU DAY and Five Years of Solid Growth in Asia Pacific

2015-10-09 15:30 3647

SINGAPORE, Oct. 9, 2015 /PRNewswire/ -- Radisson Blu®, one of the world's leading brands, celebrated its fifth anniversary in Asia Pacific with Blu Day, on September 25. There are currently 44 Radisson Blu hotels in operation across the region, up from 26 hotels five years ago. And with 35 additional Radisson Blu hotels in the pipeline set to open in Asia Pacific over the next few years, Blu Day is an annual event that gets bigger and better every year. Globally, there are more than 280 Radisson Blu hotels in 62 countries.

"Radisson Blu is one of the fastest growing hotel brands in Asia Pacific and Blu Day is a great opportunity for us to engage our guests, employees and communities and to show our appreciation for their continued support of this iconic brand," said Sandy Russell, vice president, Commercial Operations, Asia Pacific, Carlson Rezidor Hotel Group. "Blu Day is also an exciting and experiential celebration of all the things that guests love about Radisson Blu, including its hallmarks of Free Internet, Yes I Can! service philosophy and 100% Guest Satisfaction."

Teams across the region were encouraged to go all out to demonstrate why Radisson Blu is Asia Pacific's 'Favorite Blu'. Blue decorations, blue food and blue cocktails were just the beginning. Many hotels also seized the opportunity to give back to their communities. Before sunrise in China, the Radisson Blu Liuzhou staff delighted street cleaners with breakfast. Later that morning, the team led a blood donation drive, in partnership with the Red Cross. With a blood donation bus right outside the hotel, staff, guests and members of the public were all encouraged to give blood. The team also hosted a hotel visit and lunch for students from Yu Cai Special School. The evening was reserved for celebrating, with revelers enjoying themselves at the BLU Party well into the wee hours.

In India, the Radisson Blu Ranchi team invited the children of Maher Maika Orphanage to join them for lunch at the hotel and presented each child with a hamper that included school supplies, daily necessities, toiletries and sweet treats like chocolates and biscuits. Employees also donated clothes to the orphanage. They also donated rice, flour and toiletries to the Blind School for Girls.

In Southeast Asia, the Radisson Blu Plaza Bangkok hosted a special Blu-themed luncheon for 30 children from Baan Nokkamin Foundation. The hotel's staff delighted the children with blue balloons, a sumptuous spread that included blue cupcakes, as well as new schoolbags with their favorite cartoon characters.

And in the South Pacific, the Radisson Blu Fiji Resort Denarau Island reached out to the youth in the community by helping to establish libraries and library services at Nawaka, Nadi Primary, Mulomulo, Nadi District, Nawai and Ralete primary schools. Some 80 students were also invited to join in the Blu Day celebrations at the hotel.

About Radisson Blu®

Radisson Blu® is one of the world's leading hotel brands with more than 280 hotels in operation in 62 countries. Radisson Blu's vibrant, contemporary and engaging hospitality is characterized by a unique Yes I Can! service philosophy, and all of its first class hotels offer a range of signature features that are empathetic to the challenges of modern travel, including the 100% Satisfaction Guarantee. Distinguished the world over as the brand with Hotels Designed to Say YES! , Radisson Blu offers a vivid visual celebration of leading-edge style where the delight is in the detail. Radisson Blu hotels are located in prime locations in major cities, airport gateways and leisure destinations across the world.

Radisson Blu is a part of Carlson Rezidor Hotel Group, which also includes Quorvus Collection, Radisson®, Radisson Red, Park Plaza®, Park Inn® by Radisson and Country Inns & Suites By Carlson. For reservations and more information visit, www.radissonblu.com. Connect with Radisson Blu on social media: @RadissonBlu on Twitter and Instagram and Facebook.com/RadissonBlu.

About Carlson Rezidor Hotel Group

Carlson Rezidor Hotel Group is one of the world's largest and most dynamic hotel groups and includes more than 1,370 hotels in operation and under development with180,000 rooms and a footprint spanning 110 countries and territories. The Carlson Rezidor portfolio includes a powerful set of global brands: Quorvus Collection, Radisson Blu®, Radisson®, Radisson Red, Park Plaza®, Park Inn® by Radisson and Country Inns & Suites By Carlson. In most hotels, guests can benefit from Club Carlson, one of the most rewarding loyalty programs. Carlson Rezidor Hotel Group and its brands employ 85,000 people worldwide and is headquartered in Minneapolis, Minn., and Brussels, Belgium. For more information, visit www.carlsonrezidor.com and follow on Twitter @carlsonrezidor.

Contact details

Tracy Lui, Carlson Rezidor Hotel Group I +65 9839 4095 I tlui@carlsonrezidor.com

Ben Gardeen, Carlson Rezidor Hotel Group | +1 (763) 212-1418 or +1 (763) 212-8129 | bgardeen@carlsonrezidor.com

Logo - http://photos.prnasia.com/prnh/20150828/8521505567LOGO

Source: Carlson Rezidor Hotel Group
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