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So Klose Won 2011 Hong Kong Emerging Service Brand Award

2012-01-30 23:15
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First in the dating services industry to achieve Hong Kong's most representative brand award

HONG KONG, Jan. 30, 2012 /PRNewswire-Asia/ -- So Klose, Asia's the first ISO9001:2008 certified dating agency, just won 2011 Hong Kong Emerging Service Brand Award which was co-organized by Hong Kong Brand Development Council (HKBDC) and The Chinese Manufacturers Association of Hong Kong (the CMA) in recognition of the company's the most outstanding merits.


Mr. Jerry Liu, Head of Create Hong Kong (left), presented the trophy of "Hong Kong Emerging Service Brand Award" to the Director of So Klose


Ms Carolyn Chan, Director of So Klose,and Prof the Hon KC Chan, SBS, JP, Secretary for Financial Services & the Treasury (left)

The Awards Presentation Ceremony was successfully held on 20th January 2012 at Hong Kong Convention and Exhibition Centre.  More than 300 guests attended the Prize Presentation Ceremony.  The guests included Guest-of-Honour Prof the Hon KC Chan, SBS, JP, Secretary for Financial Services & the Treasury, Ms Maria Kwan, Director-General of Trade and Industry; Mr Andrew LAI, JP. Acting Commissioner for Innovation and Technology; Mr Jerry Liu, Head of Create Hong Kong; Mr Irons Sze; President of CMA, and Ms Shirley Chan, Chairman of BDC, Panels of Judges, supporting organizations, government officials, leading businessmen, reporters and representatives from the winning companies.

Carolyn Chan, Director of So Klose said, "It is a great honour for So Klose to be distinguished as an outstanding service brand in the marketplace.  Factors contributing to receiving the award include innovation through pioneering dating services with numerous 'first' of its kind services in the marketplace.  This prestigious award elevated So Klose's local presence in line with our aim to be the preferred dating services provider.  Being based in Hong Kong, our objectives are aligned with Brand Development Council's vision, which is to promote Hong Kong brands and services as well as to advocate innovations and creativity.  Due to a serious imbalance sex ratio in Hong Kong, So Klose will take advantage of this Hong Kong brand to promote its quality female members to overseas Chinese single gentlemen."

About Hong Kong Emerging Service Brand Awards

The Awards' objective is to acknowledge the entry brandnames established by Hong Kong companies for no more than 8 years, with an aim to give a boost to these "brand entrepreneurs" and encourage the Hong Kong industries especially the SMEs to embrace an enterprising spirit and to enhance the value-added attributes and competitiveness of Hong Kong products and services through branding.

About SO KLOSE.COM

SO KLOSE, a leading elite dating agency based in Hong Kong, has a number of "firsts" under its belt, including:

  • The first in the industry to be awarded "Hong Kong Emerging Service Brand Award".
  • The first company in the industry to achieve ISO9001:2008 quality management systems certification in Hong Kong.
  • The first bespoke introduction agency in Hong Kong to launch "Hunting Method" to search the target potential partner for its clients.
  • The first dating agency to be awarded The "Excellence in ICM Award" and "Pioneer In Intellectual Capital Management" by Intellectual Property Department (IPD), Hong Kong SAR Government in 2010.

The profile of So Klose members are mainly single professionals, executives and entrepreneurs coming from all over the world.  Since its inception, So Klose has been receiving overwhelming responses from the single elites within the local communities. Now, 40% of So Klose's new clients are referrals by their friends (i.e. So Klose's successful matching couples).  The vast majority of members (97%) have university degrees.  The majority of male members (70%) and about half of female members (48%) have studied overseas;  47% of So Klose male members are the top 5% income earners in Hong Kong population; while 46% of So Klose female members are the top 18% income earners which have annual incomes exceeding half million.  

More information about SO KLOSE.COM is available at http://www.so-klose.com.

Source: So Klose
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