omniture

TCL Communication's Handsets and Other Products Shipments in October Continued to Grow

TCL Communication Technology Holdings Limited
2011-11-09 18:30 2957

Keeps on Developing More Smartphone Products and Launched its First Cloud Concept Phone, Xiangyun A919

HONG KONG, Nov. 9, 2011 /PRNewswire-Asia/ -- TCL Communication Technology Holdings Limited ("TCL Communication" or the "Company", together with its subsidiaries referred to as the "Group"; HKSE stock code: 02618) today announced the unaudited shipment figures for its handsets and other products in October and the first ten months of 2011.

In October 2011, the Group's handsets and other products sales totaled 4,053,045 units, which included the sales of smartphones accounted of 204,196 units. Meanwhile, 3,753,019 units were sold in overseas markets, remains stable as compared to last year, and 300,026 units were sold in the PRC, representing a year-on-year increase of 75%. For the first ten months of 2011, the cumulative sales volume of handsets and other products rose 25% year-on-year to 34,510,747 units, with 31,216,990 units sold in overseas markets, representing an increase of 22%.

Over the past few months, the purchasing power of consumers in certain markets has been affected by the volatility of global economy, which in turn hindered the sales growth of the Group's handsets and other products. However, through the Group's successful geographical expansion into new markets, including high-potential markets, along with the success of the Group's "Step-up" product strategy and brand building efforts, the Group continued to sustain its growth momentum. The sales of smartphones, in particular, also maintained its growth momentum. To further enhance overall products sales and ASP, the Group will continue to step-up its efforts in product-mix optimization and development of higher-margin smartphones with advanced features. The Group is confident that the sales of smartphones will achieve a breakthrough in 2012.

To strengthen its brand reputation and expand its market share, the Group continued to reinforce its product development. The Group cooperated with NetEase, a leading Internet technology company in China, to launch a new cloud concept phone using Mediatek 3G Android chipset, Xiangyun A919.  Xiangyun A919 features a number of innovative cloud applications, with hardware, design and pricing specially tailored to suit the customers. The cooperation of TCL Communication and NetEast symbolizes the start of the Group's development of cloud-based smartphones.

Furthermore, the Group continued to develop its business in China. Following the opening of its first shop in Huizhou in June this year which offers users a range of online and offline interactive experiences, the Group also opened the "ALCATEL ONE TOUCH - E-Commerce Experience Store" in Shenzhen in October. With designated areas for product displays, product demonstrations and software downloads, the comprehensive experience at the store enables users to engage in a range of online and offline interactive services. This in turn helps establish and promote the ALCATEL ONE TOUCH brand in China's e-commerce market. Meanwhile, the Group is also strengthening its sales outlets in China open market.

In the overseas market, the Group introduced its new ALCATEL ONE TOUCH products at the "International Exhibition of Information & Communications Technology 2011" (SMAU), which was held in Milan, Italy from 19 to 21 October 2011. With their attractive designs and astounding functions, the Group's products were well-received by the market. As Italy's most important computer exhibition for its domestic market, SMAU not only serves as a good platform for penetrating into the Italian market, but also as a valuable opportunity for exhibitors to expand their market in the southern Europe and Mediterranean region. 

Sales Volume of Handsets and Other Products (Unaudited Data)

Units  Oct
2011
 
Oct
2010 
YoY
Change
(%)
 
Jan - Oct
2011 
Jan - Oct
2010
 
YoY
Change
(%)
 
Total  4,053,045  3,854,189  +5%  34,510,747  27,585,845  +25% 
Including
Smartphones
 
204,196  12,062  +1,593%  857,658  12,062  +7,010% 

Sales volume data is also available at the Company's website: http://tclcom.tcl.com.

About TCL Communication

TCL Communication Technology Holdings Limited (stock code: 02618), together with its subsidiaries, design, manufacture and market an expanding portfolio of mobile and internet products worldwide under two key brands - ALCATEL ONE TOUCH and TCL. The Group's portfolio of products is currently sold in the PRC and over 120 countries throughout the Americas, Europe, the Middle East, Africa and Asia Pacific. TCL Communication operates its highly efficient manufacturing plants and R&D centres in various provinces of the PRC with headquarters in Shenzhen, China. For more information, please visit its website at http://tclcom.tcl.com.

For further enquiries, please contact Hill & Knowlton Asia Ltd.:

Email: tclcomm@hillandknowlton.com.hk 
 
Crystal Yip Erica Liu
Tel: +852-2894-6211 / +852-9720-6445 Tel: +852-2894-6252 / +852-5136-8460
Source: TCL Communication Technology Holdings Limited
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