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WHO Named as One of Five Partners to Implement Michael Bloomberg’s US$125 Million Initiative to Promote Freedom From Smoking

World Health Organization
2006-11-06 11:24 1818


GENEVA, Nov. 6 /Xinhua-PRNewswire/ -- In August, Michael R. Bloomberg,

Mayor of New York City, announced his commitment to donate US$125 million

towards an initiative to end the global tobacco epidemic. The World Health

Organization (WHO) is pleased to be one of the five key partners in the

initiative and looks forward to working closely with the other partners.

(Logo:

http://www.prnasia.com/upload/story_attchment/20061102095006-

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This initiative presents an opportunity to immediately scale up tobacco

control efforts in developing countries where the health burden is the

highest. Working with other project partners, WHO (through its Tobacco Free

Initiative) will play an important leadership role in strengthening tobacco

control systems by working to ensure that country level interventions are

effective and in line with best evidence and policies.

Specifically, WHO will expand the public-sector support and guidance it

already provides to help governments around the world develop national

tobacco control plans, pass and enforce key laws and implement effective

policies and tobacco control measures. Those measures include tobacco tax

increases, advertising bans, mandatory health warning labels and smoking

bans, as set out in the WHO Framework Convention on Tobacco Control (WHO

FCTC), the key international treaty on tobacco control.

WHO will continue to lead the development and setting of international

standards on tobacco control, working closely with the Centers for Disease

Control and Prevention Foundation on global surveillance of tobacco use. At

the same time, WHO will work with the World Lung Foundation to advance

ongoing monitoring activities that measure how effectively tobacco control

policies are implemented at the country level.

Mr Bloomberg’s generous donation injects valuable momentum into our

shared effort to reduce the global burden of disease and death caused by

tobacco. WHO welcomes the opportunity to be part of this initiative and looks

forward to working with the other project partners.

The WHO Framework Convention on Tobacco Control is one of the most widely

endorsed treaties in UN history, with 140 Parties.

Note to Editors:

In addition to the WHO, other partner organizations in the initiative

include the Campaign for Tobacco Free-Kids, the Centers for Disease Control

and Prevention Foundation, the Johns Hopkins Bloomberg School of Public

Health and the World Lung Foundation.

All press releases, fact sheets and other WHO media material may be found

at: http://www.who.int .

Source: World Health Organization
collection