omniture

'ADRs for Listed Asian and Chinese Companies: First Road to the U.S. Equity Markets'

Luk & Co
2009-03-26 15:43 1664

Authored by Winston & Strawn partner Simon Luk

HONG KONG, March 26 /PRNewswire-Asia/ -- The following is a position paper prepared by Simon Luk, Luk & Co Hong Kong in February 2009, and released to media today, which discusses Asia-based American Depository Receipt programs in which the author has experienced.

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ADRs for Listed Asian and Chinese Companies:

First Road to the U.S. Equity Markets

By Simon Luk, Partner and Chairman of Asia Practice,

Winston & Strawn LLP

February 2009

Introduction

What do S-Oil Corporation, Lenovo Group Limited, and Beijing Beida Jade Bird Universal Sci-Tech Company Limited, diverse listed Asian and Chinese companies in very different businesses, have in common? All of these companies have created sponsored Level I American Depositary Receipt, "ADR", programs to facilitate the trading of their listed shares in the United States. Continuing a trend begun in the late 1980s, many new Depositary Receipt, "DR", programs were created by Asian and Chinese issuers in the past few years. Attached to this article is a list of some ADR programs the author worked on.

I. ADR Overview

The ADRs, invented in 1927, gave American investors their first opportunity to purchase foreign stock without concern for settlement delays and other vagaries associated with overseas securities transactions. ADRs are increasingly recognized as solid investment mechanisms by U.S. investors seeking to purchase the securities of foreign issuers.

Asia based ADRs, negotiable certificates issued by U.S. depositary banks, represent shares of listed Asian companies deposited with custodial banks in Asia. Individual receipts can represent a single foreign share, multiple shares, or a fraction of a share. ADRs or more properly, the underlying American Depositary Shares, "ADSs", must be registered with the United States Securities and Exchange Commission, the "SEC", and can trade in the U.S. over-the-counter, the "OTC", market or, depending on the level of compliance with U.S. disclosure and registration requirements, on a national exchange.

There are two main types of ADR facilities: the sponsored ADR, of which there are three tiers, Levels I, II, and III, all created pursuant to a deposit agreement between a depository bank and the issuer of an underlying security, and the unsponsored ADR facility, created by a depository acting on its own or at the prompting of potential investors.

Not too many unsponsored ADR programs are established as they are considered less favorable to issuers and investors, partly due to the lack of control by issuers. Sponsored ADR programs with full U.S. trading privileges consist of Level II programs, which involve full U.S. registration but no new securities issued by the issuer, and Level III programs, which involve a securities issuance by the issuer and are, in fact, full-fledged U.S. public offerings. Level I programs, by contrast, do not permit the issuer to sell shares in the U.S. nor do they permit trading on U.S. securities exchanges. They do, however, permit trading "over-the-counter," and since they are much less expensive to establish than Level II or Level III programs, they are usually the first choice of a foreign company without any substantial U.S. presence.

II. ADRs in Hong Kong

In 1978, The Hong Kong and Shanghai Banking Corporation became the first Hong Kong-based entity to issue ADRs. Since then, many other Asian companies have established ADR programs, the majority having done so within the past few years. The following factors have contributed to the popularity of ADR programs with Asian companies.

1. Ease of Creation.

Asia and China listed companies wishing to enter the US equity

markets can do so quite easily by creating a sponsored Level I ADR

program. Such a program allows non-affiliated shareholders of an Asian

listed company who hold unrestricted shares under U.S. law to enjoy

some of the benefits of public trading of their securities in the U.S.

without requiring the company to change its reporting procedures. The

Level I compliance process is rather simple. To create a Level I

program, an Asian issuer needs to submit a form F-6, accompanied by

relevant disclosures, to the SEC. As a result of the recent

amendments to Rule 12g3-2(b) of the Securities Exchange Act of 1934,

the "Exchange Act", the Rule 12g3-2(b) exemption is now self-executing

and it is no longer necessary to apply for an exemption from

registration from the SEC under rule 12g3-2(b) of the Exchange Act. A

foreign private issuer is now eligible to claim the Rule 12g3-2(b)

exemption as amended as long as it meets the following three

conditions:

(i) The issuer currently maintains a listing of the subject class of

securities on one or more exchanges in its "primary trading

market";

(ii) The issuer is not required to file or furnish reports under the

Exchange Act Section 13(a) or 15(d); and

(iii)The issuer has published in English specified non-US disclosure

documents, from the first day of its most recently completed

fiscal year on its internet website or through an electronic

information delivery system generally available to the public in

its "primary trading market", unless claiming the exemption upon

or following its recent Exchange Act deregistration; and the

issuer must continue to publish such information promptly after

it is made public in order to remain in compliance with the

exemption.

An Asian issuer that meets the three conditions of Rule 12g3-2(b) as

amended can automatically claim the exemption without having to submit

a written application to or otherwise notifying the SEC.

2. Market Visibility.

Many Asian companies have very small American shareholder followings.

Creating an ADR program serves as a means of introducing the United

States public to a particular Asian company and its securities. By

establishing a presence in the U.S., an Asian company could benefit

from certain name recognition and a heightened profile. In addition,

after the creation of an ADR program, an Asian company can attempt to

enhance its visibility in the U.S. marketplace by establishing

relationships with analysts, fund managers, brokers, and U.S. based

ADR holders.

3. Expansion of Shareholder Base.

The potential enlarged investor market afforded to Asian companies

with ADR programs allows them to increase their shareholder base. A

number of companies that created sponsored Level I ADRs now find that

approximately 5-15% of their shareholders are ADR owners. A broader

potential shareholder base may lead to higher trading volumes in an

Asian company's securities and possibly a stabilization of or an

increase in its share price.

4. Non-Applicability of Certain U.S. Securities Laws.

The U.S. has the world's most comprehensive securities regime. These

laws and regulations, administered by the SEC, generally require firms

to make broad disclosures about their operations when registering

publicly-traded shares and/or maintaining listings for such

securities. Consequently, many listed foreign firms are reluctant to

issue shares in the American capital markets. Level I ADR programs,

however, allow listed foreign companies to facilitate some U.S.

trading in their securities while disclosing only that information

about financial and operational matters that is required to be

disclosed in its country of incorporation or where its securities are

traded.

5. Access to Certain U.S. Institutional Investors.

Institutional investors, such as pension funds, insurance companies

and mutual funds, hold some of America's largest securities

portfolios. These investors are expanding their foreign equity

holdings. International securities are attractive to these investors,

who increasingly seek to diversify their portfolios to minimize risks

and maximize their potential growth by tapping opportunities

throughout the globe. A recent study showed that two-third of U.S.

institutions owning foreign equities exclusively held ADRs. Moreover,

U.S. law places limitations on the ability of some institutional

investors to purchase certain foreign securities. Indeed, a number of

U.S. institutions are required to use ADRs for their investments in

securities issued outside of the U.S. Thus, a listed foreign company

can reach powerful American institutional buyers by creating an ADR

program.

6. Platform for Future U.S. Listing and Capital Formation. Lastly, an ADR

program can be used as a springboard both for listing on an American

exchange, through a sponsored Level II ADR program, and/or raising

capital in the U.S. markets, through a sponsored Level III ADR

program or sales pursuant to Rule 144A under the Securities Act of

1933, the "1933 Act", a device which under certain circumstances

facilitates the private placement of securities in the U.S. Although

companies initially can opt to create Level II or Level III programs,

the overwhelming majority have preferred to test the market with the

creation of Level I ADRs. Companies make this election because Level

II and III programs cost significantly more, require continuous

reporting under U.S. securities laws, compel the issuer to make

comprehensive disclosures to the SEC and oblige that the issuer keep

records in compliance with U.S. generally accepted accounting

principles. At present, there are a few Asian corporations which have

listed on a U.S. exchange and/or made a US public offering.

III. Creating an ADR Program

A. Necessary Documentation

The process involved in creating a Level I ADR program is relatively simple. It does not require any disclosure by the issuing Asian company other than those already required under the home country's securities laws. A form F-6, to which a deposit agreement is attached as an exhibit, must be filed with the SEC in order to comply with the sponsored Level I ADR regime.

1. The Deposit Agreement: This agreement, negotiated between a depository

bank and a foreign issuer, governs their relationship and details the

terms and conditions of the proposed ADR program. The agreement should

cover all aspects of the planned ADR program, and include detailed

provisions addressing the rights and responsibilities of each party.

Under the terms of a typical deposit agreement, the issuer agrees to

pay certain costs incurred by the depository in maintaining the ADR

program, while the depository agrees to serve as a facilitator for the

issuance of the ADRs and as an intermediary between the issuer and

purchasers of the ADRs representing the underlying shares.

2. The Form F-6 Filing: This filing, a simple registration statement for

the ADR, is made pursuant to provisions of the 1933 Act. It

incorporates by reference various provisions of the deposit agreement.

Typically, the F-6 for a sponsored Level I ADR is executed by the

depository bank, but must also be signed by a majority of the issuer's

board of directors, who undertake, if necessary, to make limited

future disclosures.

B. Timing

Although the registration process for most securities issued in the U.S. is quite lengthy, a Level I ADR program can be created with relative expedience. Completion of the entire process generally can be accomplished in as few as three to six months. This allows any Asian or Chinese company seeking to enter the U.S. market to do so quickly and to take advantage of the benefits mentioned above.

IV. Future Prospects

The ADR is a mechanism with good potential for listed foreign companies. Developing an ADR program can benefit an issuer and can lead to the creation of a number of opportunities for entering the U.S. equity markets. Asian and Chinese companies have established more new sponsored ADRs than the companies of any other country. Because so many listed Asian and Chinese companies have already created ADR programs, the future prospects for other Asian and Chinese companies seeking to enter the ADR markets look attractive. Furthermore, the recent amendments to the Rule 12g3-2(b) exemption enacted by the SEC should encourage the creation of many new sponsored and unsponsored ADR programs.

Examples of Level I and Level II Asian and Chinese ADR issuers represented by the author (In Alphabetical Order)

1. Artel Solutions Group Holdings Limited

2. Beijing Beida Jade Bird Universal Sci-Tech Company Limited

3. Burwill Holdings Limited

4. Chen Hsong Holdings Limited

5. China Rich Holdings Ltd.

6. ChinaCast Communication Holdings Ltd.

7. Chitaly Holdings Ltd.

8. Companion Building Material (Holdings) Limited

9. Daiwa Associate Holdings Limited

10. Digiwave technologies Inc.

11. Egana International (Holdings) Ltd.

12. Emperor (China Concept) Investments Ltd.

13. Emperor International Holdings Ltd.

14. Frankie Dominion International Limited

15. Glorious Sun Enterprises Ltd.

16. Golden Resources Development International

17. Greater China Technology Group Limited

18. Hanny Holdings Ltd.

19. HB International Holdings Ltd.

20. Heng Fung Holdings Company Limited

21. Hong Kong Daily News Holdings Ltd.

22. Jinhui Holdings Company Ltd.

23. Jinhui Shipping and Transportation Limited

24. K. Wah Construction Materials Ltd.

25. K. Wah International Holdings Ltd.

26. Kenfair International (Holdings) Ltd.

27. Kingboard Chemical Holdings Limited

28. King Pacific International Holdings Ltd.

29. Lai Sun Development Company Ltd.

30. Legend Holdings Limited

31. Magician Industries (Holdings) Limited

32. Moulin International Holdings Ltd.

33. Ngai Hing Hong Company Limited

34. Onfem Holdings Ltd.

35. Pacific Andes International Holdi

36. Pan Sino International Holding Limited

37. Paul Y.-ITC Construction Holdings Limited

38. Recor Holdings Ltd.

39. S-Oil Corporation

40. Shanghai Wai Gaoqiao Free Trade Zone Development Co. Ltd.

41. Shenzhen Special Economic Zone Real Estate and Properties (Group) Co.

Ltd.

42. Smartone Telecommunications Holdings Limited

43. Star Telecom International Holding Limited

44. Techtronics Industries Co. Ltd.

45. Theme International Holdings Ltd.

46. Thiz Technology Group Ltd.

47. Tomorrow International Holdings Limited

48. Truly International Holdings Ltd.

49. Tung Fong Hung (Holdings) Limited

50. Universal Holdings Ltd.

51. Vodatel Networks Holdings Limited

52. Yeebo (International Holdings) Ltd.

(In addition to the above, Winston & Strawn LLP is assisting a number of Chinese issuers to establish their level I ADR programs.)

Media Contact:

Caroline Cheung

Tel: +852-2292-2180

Email: ccheung@winston.com

Source: Luk & Co
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