BEIJING, July 7, 2014 /PRNewswire/ -- The briefing released on July 7th by Evergrande Group about its performance in June reveals that the Group's sales amount in June breaks ten billion yuan again and reaches up to 13.1 billion yuan (RMB , similarly hereinafter) , which creates a new record compared to the achievements obtained in the past corresponding one-month periods. So far, Evergrande has broken ten billion yuan on sales amount for 4 months and realized a double increase of both the year-on-year ratio as 25.8% and the month-on-month ratio as 10.9% on the sales amount in June at the same time. An original report by Sina Leju follows:
Meanwhile, from January to June of this year, Evergrande has totally accomplished a contract sales amount arriving at 69.32 billion yuan with a year-on-year increase of 55.4%, which creates Evergrande's highest sales record during the half year and contributes to its steady top position among the real estate enterprises of Hong Kong. The marketing of basically needed houses continues to flourish and the performance of Evergrande makes a growth against the trend. From January to June, it has achieved 63% of its annual sales target of 110 billion yuan with a target completion ratio keeping ranking the first in China.
The briefing also reveals that Evergrande accomplished a contract sales area of 1.57 million square meters in June with a year-on-year increase of 10.2%. From January to June, it has totally accomplished a contract sales area reaching 9.796 million square meters, which creates Evergrande's highest record during the first half year with a year-on-year increase of 47.4% and contributes to its steady national top position on sales area.
Evergrande has realized a simultaneous growth of volume and price. In June, its average sales price climbed to 8,347 yuan per square meter with a year-on-year increase of 14.2% while during the period from January to June, its average sales price has reached 7,076 yuan per square meter with an increase of 5.4% compared to that in the same period in 2013.
The industrial analysts indicate that the sales target completion ratio of Evergrande which reaches up to 63% in the former 6 months of Year 2014 and leads the industry in China benefits from its continuously flourishing sales strategy that follows the trend of market and also reflects that the products that meets the basic need and bear high performance-price ratio are fitting the need of market. In the second half of the year, with more real estate enterprises concentrate on promoting houses, the policy is supposed to be loose under the tiny stimulation and the trend for the market to rebound after an extreme downturn is obvious.
Currently, Evergrande's Hefei and Pingdingshan houses sell very well and simultaneously renews the housing sales records. While He Miaoling, the Executive Director and Vice-president of Evergrande Group, was interviewed by CCTV, she also indicated that the current Chinese real estate market has entered a steady state and the whole market is reviving while the confidence of the market's participants is restoring.
