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Information You Can Use. Knowledge You Can Trust

The principles of strong communications haven’t changed, but the way campaigns are executed is evolving in the new media age. Interactive media is leveling the playing field and the rules of success are still emerging.

The purpose of the Knowledge Centre is to offer public relations advice and strategies, how-to articles, thought leadership pieces and other information to help you make your public relations, investor relations, marketing and multimedia broadcast campaigns more effective.

Here you’ll find the latest information on everything from online public relations to multimedia broadcast PR.

If you don’t see the information you need here, email us.Our experts are always available to help you reach your communications goals.

Featured Knowledge Center Content



The 5 Truths of Modern Media Targeting

Today, influencers and contacts come from all corners of the digital landscape. They range from large media outlets with broad audiences like The New York Times and The Wall Street Journal...

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White Paper: The United States Media Landscape

The United States (U.S.) has the most developed media networks in the world. Since the U.S. is a global media center, both its traditional media and digital media have big impacts on the world.

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Cision State of the Media Report

Cision's Report: 2017 State of the Media

Cision’s annual survey of more than 1,550 North American journalists and influencers reveals that while most consumer trust reports indicate that people have more faith in earned media...

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