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Arrow to Market Luminary Micro's Award-Winning Stellaris(R) MCUs in India

Arrow Asia Pac
2007-02-08 15:12 2041

HONG KONG, Feb. 8 /Xinhua-PRNewswire/ -- Arrow Asia Pac Ltd. (Arrow) today announced a franchise distribution agreement in India where Arrow will promote Luminary Micro's award-winning 32-bit ARM(R) Cortex(TM)-M3-based Stellaris family of microcontroller products to the rapidly growing India market.

"We are delighted to partner with Luminary Micro," said Jacqueline Leung, vice president, Technical Services & Business Development, Arrow Asia Pac. "Luminary Micro is a rapidly growing start-up technology supplier of leading 32-bit Cortex-M3-based microcontroller products. According to Gartner, 32-bit devices are the fastest growing segment of the MCUs market. Combined with Luminary's technological innovations, Arrow is able to provide customers in India with high quality and cost-effective MCU products in the rapidly growing industrial and motor control market segments."

"Arrow is a well-established global electronics distributor. They bring a wealth of engineering capability, demand creation and fulfillment expertise and deep local market knowledge in the India region. We look forward to a productive, long-term relationship with Arrow," said Arline Nieder, vice president of Sales, Luminary Micro.

About Luminary Micro and Stellaris

Luminary Micro, Inc. ( www.luminarymicro.com ) designs, markets and sells ARM(R) Cortex(TM)-M3-based microcontrollers (MCUs). Austin, Texas-based Luminary Micro is the lead partner for the Cortex-M3 processor, delivering the world's first silicon implementation of the Cortex-M3 core. Luminary Micro's introduction of the Stellaris(R) family of products provides 32-bit performance for the same price as current 8- and 16-bit microcontroller designs. With entry level pricing at $1.00 for an ARM technology-based MCU, Luminary Micro's Stellaris product line allows for standardization that eliminates future architectural upgrades or software tools changes. Contact the company at +1 512 279 8800 or email press@luminarymicro.com for more information.

About Arrow Asia Pac

A subsidiary of Arrow Electronics, Inc. (NYSE: ARW), Arrow Asia Pac is one of Asia Pacific's leading electronic component distributors. In addition to its regional headquarters in Hong Kong, Arrow Asia Pac operates 42 sales offices, four primary distribution centers and eleven local warehousing facilities in eleven countries/territories across Asia.

Providing a full range of semiconductors, passive, electromechanical and connectors products from over 60 leading international suppliers, Arrow Asia Pac serves more than 10,000 original equipment and contract manufacturers and commercial customers in Asia Pacific. Visit us at www.arrowasia.com .

Stellaris is a registered trademark and the Luminary Micro logo is a trademark of Luminary Micro, Inc. or its subsidiaries in the United States and other countries. All other products are trademarks of their respective owners.

Arrow Asia Pac Media Contact:

Ray Leung

Marketing Communications Director

Arrow Asia Pac Ltd.

Tel: +852-2484-2683

Email: ray.leung@arrowasia.com

Grace Kung

Marketing Communications Manager

Tel: +852-2484-2682

Email: grace.kung@arrowasia.com

Luminary Micro Media Contact :

Company Contact:

Jean Anne Booth

CMO

Mobile: +1-512-917-3088

Office: +1-512-279-8801

Email: JeanAnne.Booth@luminarymicro.com

Media Contact:

Karen Johnson

Mobile: +1-512-632-9636

Office: +1-512-858-9598

Email: Karen@karenjohnson.biz

Source: Arrow Asia Pac
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