World's Most Valuable Brand Corporations US-Dominated: 1. Apple, 2. Google, 3. Microsoft, Alibaba Shows Highest Growth (+77%) Overall

VIENNA, Sept. 22, 2016 /PRNewswire/ -- The GLOBAL TOP 100 BRAND CORPORATIONS RANKING by the European Brand Institute - Europe's independent brand & patent valuation experts, examined more than 3,000 brand corporations and their brands in 16 industries, according to the latest ISO valuation standards.

Ranking: http://www.europeanbrandinstitute.com/rankings/2016globaltop100/

Apple remains the world's leading brand corporation with a brand value of EUR 148,531 bn (+8%), followed by Google, representing EUR 91,850 bn (+25%) and Microsoft with a brand value of EUR 75,572 bn (+13%). Amazon increased its brand value by +54%, climbing to global rank 7.

Asian No.1 China Mobile EUR 52,946 bn (+9%) holds global rank No.9.

French No.1 LVMH remains Europe's most valuable brand corporation, representing brand values of EUR 43,510 bn (+9% / global rank 14), followed by Belgian AB Inbev showing EUR 39,468 bn (+10% / global rank 17) and Swiss No.1 Nestle representing EUR 37,957 bn (+11% / global rank 20). German No.1 Volkswagen Group EUR 26,662 bn holds global rank 28 and Austrian's Red Bull EUR 15, 111 bn holds global rank 70.

Gerhard Hrebicek, President of the European Brand Institute summarizes: "Average growth of the TOP 100 shows +13%, TOP10 USA rose by +17%, TOP10 China grew by +22% and Europe's TOP 10 grew by +13% . Alibaba shows the highest growth (+77%), followed by Facebook gaining +57% and ex-aequo Starbucks and Amazon by +54%. Europe's growth leaders are Robert Bosch and BT Group, who increased their brand values by +28%.

US brand corporations are leading with 49 (+2) out of the TOP 100 brand corporations. Europe represents 35 (0) with Germans leading, whilst Asia is represented with 16 (-2) brand corporations.

Press Contact:
European Brand Institute
Dr. Gerhard Hrebicek
T: +43-1-532-1000-14
office@europeanbrandinstitute.com
http://www.europeanbrandinstitute.com