HONG KONG, Nov. 4, 2010 /PRNewswire-Asia/ -- Australia's premier winegrowing and winemaking state, New South Wales, returned today for its second consecutive exhibition at Asia's largest fine wine trade fair, the Hong Kong International Wine & Spirits Fair.
NSW was the most awarded state from the largest exhibiting country, Australia, at the 2009 Fair, winning 13 medals in the Fair's International Wine and Spirit Competition (inclusive of the first place Trophy for Best Cabernet Sauvignon). Eric Roozendaal, NSW Government Treasurer and Minister for State and Regional Development said, "New South Wales' outstanding performance in the 2009 Hong Kong International Wine Competition demonstrated not only the quality but the suitability of NSW wine in the mainland China-Hong Kong market. The government wishes this year's entrants good luck in the competition, and in introducing even more Asian wine lovers to our fantastic NSW wines."
Representing NSW at this year's Fair are ten of the State's most awarded and unique wineries: Ascella Pure Wines (Hunter Valley), Audrey Wilkinson Vineyard (Hunter Valley), Belgravia Wines (Orange Region), Brokenwood Wines (Hunter Valley), Calais Estate Wines (Hunter Valley), Chalkers Crossing (Hilltops Region), Mayfield Vineyard (Orange Region), Mudgee Wines (Mudgee Region), Printhie (Orange Region), and Ross Hill Wines (Orange Region). Amongst this all-star delegation are James Halliday 5-Star rated wineries, national trophy winners and iconic Australian producer-exporters.
The NSW Government has provided energetic export development support to the state's wineries through Industry & Investment NSW's "Wine to China" strategy. The strategy, initiated in 2009 and building on significant foundations already established in Asia, includes two annual wine-industry trade missions. When combined with NSW's permanent trade development offices in Shanghai and Guangzhou, the "Wine to China" strategy reinforces a continued presence in the marketplace for excellent NSW wine producers.
At this year's Hong Kong wine fair, a large number of pre-qualified buyers will be meeting NSW wineries at the Fair's Australian Pavilion. These trade buyers, from Beijing, Xian, Hangzhou, Shanghai, Wuhan, Kunming, Guangzhou, Shenzhen, Taiwan, Macau, Seoul and beyond, will be given unparalleled opportunities to meet, in most cases, the principals and winemakers of the exhibiting wineries.
FOR FURTHER INFORMATION DURING THE HONG KONG INTERNATIONAL WINE FAIR 2010 PLEASE CONTACT THE NSW GOVERNMENT TRADE MISSION LEADER:
Mr. George Davey, Deputy-Director General, Industry & Investment NSW (Tel +852 6047-8456).
Additional background on the exhibiting wineries can be downloaded:
http://illuminantpartners.com/nsw-wineries-2010.zip
http://illuminantpartners.com/nsw-wine-book.zip
FOR FURTHER INFORMATION ON NSW, PLEASE VISIT WWW.SYDNEYAUSTRALIA.COM
