Tudou Announces Enhanced Video Sharing and Uploading on Sina Weibo

SHANGHAI, February 3, 2012 /PRNewswire-Asia/ -- Tudou Holdings Limited (NASDAQ: TUDO) ("Tudou" or the "Company"), a leading integrated Internet video company in China, announced today an enhanced video sharing platform for Sina Weibo (NASDAQ: SINA) users to upload and share videos seamlessly to and from Tudou's video site. The enhanced functionality builds upon the existing cooperation between the two companies. Tudou is the first third party video site to enable this level of enhanced functionality for Sina Weibo users, who can now share their video content on Tudou's platform.

In addition, Sina Weibo users who are not registered with Tudou, but wish to share their videos with Tudou's users, will automatically become a registered Tudou user. Their user account names at Tudou will be identical to their Sina Weibo account names. Sharing functionalities enable users to sync comments and discussions on both platforms.

Tudou is currently one of the most popular video sites for sharing videos on Sina Weibo. Tudou video clips on Sina Weibo rose 234% from June 2011 to September 2011. The latest enhanced video sharing platform will provide a highly integrated user experience for both Sina Weibo and Tudou users.

Sina Weibo is one of the largest micro-blogging and social networking sites in China. As of September 30, 2011, Sina Weibo had approximately 250 million registered users, who on average post 86 million messages per day.

"We are building a more powerful video user ecosystem," said Gary Wang, Founder, Chairman and Chief Executive Officer of Tudou. "The Internet's core strength lies in creating and sharing information. Sina Weibo creates strong interaction between its users, and Tudou generates deep emotional connections between Internet users and content. Creating and sharing content is at the core of the Internet, and Tudou's cooperation with social networking sites such as Sina Weibo is a powerful combination which will deepen consumers' online video and sharing experience."

About Tudou.com:

Tudou Holdings Limited (NASDAQ: TUDO) is a leading integrated Internet video company in China providing premium licensed content, user generated content ("UGC"), and original in-house production. Founded in 2005, Tudou was the first UGC video sharing website launched in China. The "Tudou" brand is one of the most recognized Internet brands in China, and the annual Tudou Video Festival has become a signature event in the online video industry. For more information, please visit http://ir.tudou.com.

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