Advertising
Shohei Ohtani Signs Global Partnership with ITO EN's Green Tea Brand "Oi Ocha"
- Full-page Advertisements in over 60 Newspapers Worldwide Celebrating This New Partnership with Heartfelt Open Letter to Ohtani - TOKYO, April 30, 2024 /PRNewswire/ -- ITO EN, Ltd., the Tokyo-based producer of the World's No. 1 unsweetened green tea beverage brand "Oi Ocha (*)," has signed a gl...
2024-04-30 14:00
686
Axel Springer and Microsoft expand partnership across advertising, AI, content and Azure services
The companies will leverage each other's strengths in digital publishing and technology to accelerate growth in the era of AI REDMOND, Wash., and BERLIN, April 29, 2024 /PRNewswire/ -- Axel Springer SE and Microsoft Corp. have announced an expanded, multifaceted partnership across advertising, A...
2024-04-29 23:00
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iClick Interactive Asia Group Limited Announces Termination of Merger Agreement
HONG KONG, April 26, 2024 /PRNewswire/ -- iClick Interactive Asia Group Limited ("iClick" or the "Company") (NASDAQ: ICLK), a leading enterprise and marketing cloud platform inChina that empowers worldwide brands with full-stack consumer lifecycle solutions, today announced the termination of the...
2024-04-26 20:00
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Captivating Chinese Tourists: How Xiaohongshu Boosts Tourism for Businesses in Singapore
SINGAPORE, April 26, 2024 /PRNewswire/ -- FY Ads Singapore reveals the remarkable success of its year-long Xiaohongshu marketing campaign for PARKROYAL on Beach Road, an esteemed establishment nestled inSingapore's vibrant heart and part of the prestigious Pan Pacific Group. A Strategic Partners...
2024-04-26 18:00
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Sarawak and ICCA Award First Association Impact Leaders
KUCHING, Malaysia, April 26, 2024 /PRNewswire/ -- The first ICCA Association Impact Masterclass kicks off today in Kuching with 24 Malaysian and international association leaders in line to be awarded the "Association Impact Leadership" Certificate. They will become the first cohort to be recogni...
2024-04-26 11:04
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Nielsen releases its 2024 Annual Marketing Report surveying global marketers on ROI strategies
The sixth Annual Marketing Report explores how global marketers are allocating budgets and measuring success—all with an eye on proving and improving ROI NEW YORK, April 25, 2024 /PRNewswire/ -- Nielsen, a global leader in audience measurement, data, and analytics, released its sixth global Annua...
2024-04-25 20:30
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Taboola Introduces Taboola Select, Empowering Large Advertisers to Drive Performance Campaigns on a Curated Set of the World's Most Trusted Publishers
Advertisers Can Leverage Standalone, Brand Safe Inventory in High Visibility Ad
Environments, on Premium Publishers including Yahoo, Business Insider, The
Associated Press and more
HONG KONG, April 25, 2024 /PRNewswire/ -- Taboola
2024-04-25 16:47
1200
Appier partners with Nespresso to revolutionize community engagement and growth
Unleashing innovative interactive creatives for a unified Online-to-Offline
customer journey
TAIPEI, April 25, 2024 /PRNewswire/ -- Appier
2024-04-25 11:00
1243
THE PLASTIC INDUSTRY DOESN'T GIVE A FORK ABOUT THE PLANET
OTTAWA, ON, April 23, 2024 /PRNewswire/ -- EARTHDAY.ORG, is shining a light on the plastic industry and their apparent indifference to the health implications of microplastics and their toxic chemicals. Strokes, cancers, obesity, male infertility, ADHD and more have all been associated with plas...
2024-04-23 17:00
958
I&CO Strengthens APAC Presence with New Singapore Office
SINGAPORE, April 23, 2024 /PRNewswire/ -- I&CO is proud to announce I&CO APAC and the opening of its new Singapore Office. The new office inSingapore marks the second inAsia, following its Tokyo office in 2019, and will spearhead business development in the Asian market. Norikuni Takamiya will be...
2024-04-23 11:00
1095
Stagwell Adds Indonesia-based Media, Creative, and Technology Agency Leverate Group to Global Affiliate Program
NEW YORK and JAKARTA, Indonesia, April 23, 2024 /PRNewswire/ -- Stagwell (NASDAQ:STGW), the challenger network built to transform marketing, today announced it has added Leverate Group, an integrated and independent full-service agency based inIndonesia, to its expanding Global Affiliate Network...
2024-04-23 09:00
1723
Reshaping MTR^advertising: New Face New Era Unveiled
HONG KONG, April 22, 2024 /PRNewswire/ -- Bravo Media, a leading outdoor advertising company inHong Kong, successfully concluded an event – New Face New Era of MTR^ advertising at M+ Museum with presence of over 200 distinguished guests form MTR Corporation, advertising agencies and clients. The ...
2024-04-22 20:20
1240
MMA INNOVATE 2024: THE MOST ANTICIPATED MARTECH EXHIBITION AND CONFERENCE HAS RETURNED
Following the success of the first-ever MMA INNOVATE event in 2023, MMA INNOVATE 2024 promises to once again ignite the Martech landscape inVietnam. The event is expected to gather over 3,000 attendees and provide unlimited opportunities for networking, collaboration, and knowledge sharing. HO C...
2024-04-19 18:24
1938
Paris Baguette Teams Up with Paris Saint-Germain to Broadcast its "Let's Paris" Ad Around the World
What are the Top-Picks of Paris Saint-Germain Players at Paris Baguette? * Paris Baguette releases first global Digital ad in South Korea, the United States, France, and Southeast Asia * Paris Saint-Germain players star in Mukbang video, captivating audiences with a humorous twist in Paris Ba...
2024-04-19 13:31
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EARTHDAY.ORG PARTNERS WITH OAAA TO BRING AWARENESS TO THE DANGERS OF PLASTICS TO HUMAN HEALTH
WASHINGTON, April 19, 2024 /PRNewswire/ -- EARTHDAY.ORG, the global force behind Earth Day, is partnering with the Out of Home Advertising Association of America (OAAA), the leading trade group representing the entire out of home (OOH) advertising industry, for the sixth year in a row! OAAA and ...
2024-04-19 01:45
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135th Canton Fair Showcases Advanced Construction Machinery, Boosting Global Engineering Innovation
GUANGZHOU, China, April 18, 2024 /PRNewswire/ -- At Phase 1 of the 135th China Import and Export Fair ("Canton Fair" or "the Fair"), enthusiasm among global buyers continues to soar as they explore cutting-edge construction machinery displayed by about 200 exhibitors in this section. This event m...
2024-04-18 23:53
2302
Cheetah Mobile Inc. Files Its Annual Report on Form 20-F
BEIJING, April 18, 2024 /PRNewswire/ -- Cheetah Mobile Inc. (NYSE: CMCM) ("Cheetah Mobile" or the "Company"), aChina-based IT company, today announced that it filed its annual report on Form 20-F for the fiscal year endedDecember 31, 2023, with the Securities and Exchange Commission on April 18, ...
2024-04-18 19:39
2216
TRIPLE Korea Offers Exclusive Benefits for Travelers to Korea for Golden Week
* TRIPLE Korea, platform optimized for independent travel through Korea, strengthens positioning as the 'go-to partner for Korean travels' in celebration of the Golden Week season * Collaborates with popular influencers to introduce personalized information and features for Gen Z, launches "...
2024-04-18 07:00
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Lemma Welcomes Matt Mitchell as Associate Vice President for North America
Leveraging his deep expertise in media advertising & ad technologies, Matt will drive growth & market expansion from Lemma'sNew York hub. NEW YORK, April 16, 2024 /PRNewswire/ -- Lemma, a frontrunner in the omnichannel SSP arena for emerging media, is excited to welcomeMatt Mitchell as its new A...
2024-04-16 20:00
867
Equativ Enhances Curation Offering to Drive Greater Addressability in a Changing Identity Landscape
Equativ Buyer Connect (EBC) platform levels up programmatic efficiency,
combining innovative curation tools with first-party data to streamline unique
deal creation.
PARIS and NEW YORK, April 15, 2024 /PRNewswire/ -- Equativ
2024-04-15 20:00
1105
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