Advertising

BCA Research Reveals New Brand Identity And Marks Its 70th Anniversary

MONTREAL, Oct. 24, 2019 /PRNewswire/ -- BCA Research, the world's largest provider of independent global macro research, today unveiled a new brand identity coinciding with its 70th anniversary. Signature to the new brand are a trademarked tagline and refreshed logo, both of which cement the firm...

2019-10-24 22:15 401

BCA Research Reveals New Brand Identity And Marks Its 70th Anniversary

MONTREAL, Oct. 24, 2019 /PRNewswire/ -- BCA Research, the world's largest provider of independent global macro research, today unveiled a new brand identity coinciding with its 70th anniversary. Signature to the new brand are a trademarked tagline and refreshed logo, both of which cement the firm...

2019-10-24 22:13 323

Another Award-Winning Year for MatchCraft

Creator of leading digital ad platform, AdVantage™, bags a Silver Award at SIINDA's Local Search Summit SANTA MONICA, California, Oct. 24, 2019 /PRNewswire/ -- At the SIINDA (Search & Information Industry Association) Local Search Summit Conference held in Lisbon, Portugal, MatchCraft was awarded...

2019-10-24 21:00 437

Viettel wins big at the International Business Awards 2019

VIENNA, Oct. 24, 2019 /PRNewswire/ -- Viettel was named at 10 categories of the International Business Awards 2019 (IBA Stevie Awards), among which two Gold Winners are CEO of Viettel Post,Tran Trung Hung and Viettel Myanmar (Mytel). Viettel ...

2019-10-24 18:04 506

Rakuten Marketing Named "Best Affiliate Network" at the 2019 International Performance Marketing Awards (IPMAs)

SAN MATEO, California, Oct. 24, 2019 /PRNewswire/ -- Rakuten Marketing today announced that they have been named "Best Affiliate Network" at this year's International Performance Marketing Awards (IPMAs). The award cited Rakuten Marketing's strategic global focus and reach, along with double-digi...

2019-10-24 16:00 264

Qverse: TAB Buys Advertising Technology and Becomes 'Qverse'

BERLIN, Oct. 24, 2019 /PRNewswire/ -- TAB GmbH, the mobile performance specialist of the PIA Group with seven locations worldwide, is buying the technology from DCypher Media B.V. and is now offering customers tailor-made product offerings and In-house technology under the new name "Qverse." Pho...

2019-10-24 08:43 312

Westwin Hosts Plan China Conference in London, Sharing Insights into China's Digital Landscape

SHANGHAI, Oct. 23, 2019 /PRNewswire/ -- Westwin, a leading digital marketing and technology company that focuses on cross-border business, hosted Plan China -- China Marketing Forum ("Plan China") inLondon, United Kingdom. Plan China is Westwin's first international insights sharing event dedicat...

2019-10-23 18:34 273

TCEB launches 'Meetings and Incentives Market Champion' initiative

BANGKOK, Oct. 23, 2019 /PRNewswire/ -- The Thailand Convention and Exhibition Bureau (TCEB) is partnering with Thailand Incentive and Convention Association (TICA) and Association of Thai Travel Agents (ATTA) in launching the first three-party initiative "M&I Redefine - M&I Market Champion", aimi...

2019-10-23 17:00 330

Tata Harper Introduces a Potent New Supernaturals 2.0 Rebrand

School House and Tata Harper partner to repackage its luxury skincare line, inspired by nature's most potent botanicals. NEW YORK, Oct. 23, 2019 /PRNewswire/ -- School House, the New York-based creative agency known for strategy, creative and perception-defining retail concepts for the world's m...

2019-10-23 05:50 341

Swarovski's Consumer Goods Business partners with Ipsos MMA to deploy a global Unified Marketing Measurement program optimizing traditional media, digital and social media, and personalized marketing to drive omni-channel sales and profit

NEW YORK, Oct. 22, 2019 /PRNewswire/ -- Marketing Management Analytics, (Ipsos MMA), an Ipsos Company, and a leader in helping companies understand and optimize the value of their marketing, digital media, social media, salesforce, operations, product, pricing and promotion investments, today ann...

2019-10-22 22:00 619

Bitauto Announces Appointment of Independent Financial Advisor to Special Committee

BEIJING, Oct. 22, 2019 /PRNewswire/ -- Bitauto Holdings Limited ("Bitauto" or the "Company") (NYSE: BITA), a leading provider of internet content & marketing services, and transaction services forChina's fast-growing automotive industry, today announced that the special committee of the Company's...

2019-10-22 18:00 4589

Forward Leading to bring together 150 senior marketers in Hong Kong on December 5 & 6

HONG KONG, Oct. 22, 2019 /PRNewswire/ -- Forward Leading is to host Digital Marketing Leaders Summit inHong Kong on December 5 & 6, 2019 at the Hyatt Regency Tsim Sha Tsui, bringing together over 150 senior marketers from a wide range of industries.

2019-10-22 17:32 421

96% of companies in South East Asia agree that social commerce will become increasingly important in the next five years - new Econsultancy research

SINGAPORE, Oct. 22, 2019 /PRNewswire/ -- A report by global research firm Econsultancy said 96% of marketers inSouth East Asia agree that social commerce will become increasingly important in the next five years while 90% agree that social media drives online sales. However, less than 6 in 10 of ...

2019-10-22 15:48 589

CuriousCore-organised Inaugural Brand Festival to celebrate Asian Brands

SINGAPORE, Oct. 22, 2019 /PRNewswire/ -- The inaugural Global Brand Summit (GBS),organised by CuriousCore , is gathering the best in brand design, marketing and entrepreneurship from 21 to23 November 2019. The event sparks debate with one question: How brands grow and ...

2019-10-22 09:30 384

Jebsen Group Releases Corporate Social Responsibility Report 2019

HONG KONG, Oct. 21, 2019 /PRNewswire/ -- Jebsen Group (Jebsen), a leading brand builder inGreater China, today released the CSR Report 2019, representing a review of its corporate social responsibility work in 2018. Jebsen's 2018 Social Respo...

2019-10-21 16:46 436

ZAFUL launched the first out-of-home advertising campaign to target the Philippines Market

MANILA, Philippines, Oct. 18, 2019 /PRNewswire/ -- On Oct 1st, ZAFUL kicked off its first out-of-home (OOH) advertising campaign inManila, advertisements are running throughout the city from the financial center Makati to the surrounding cities. ZAFUL's new campaign has demonstrated trendy and...

2019-10-18 15:21 1514

Malaysia's Former Minister of Defence, Hishammuddin Hussein, Declares That His Country Deserves Better

KUALA LUMPUR, Malaysia, Oct. 18, 2019 /PRNewswire/ -- Mr. Hishammuddin Hussein, the former Defence Minister ofMalaysia, has called on his countrymen to work towards uniting all races and working towards the nation's progress. ...

2019-10-18 09:00 513

IMA Launches Global Ad Campaign to Highlight Importance of Certification in Today's Business Landscape

SINGAPORE, Oct. 17, 2019 /PRNewswire/ -- IMA® (Institute of Management Accountants) launched a new global, integrated advertising campaign in support of theCMA® (Certified Management Accountant) certification program...

2019-10-17 16:04 458

Havas Health & You Becomes First Agency to Launch Creative Analytics Practice

Partners with Creative Technology Platform VidMob to Provide First-Party Creative Data Solution NEW YORK, Oct. 16, 2019 /PRNewswire/ -- With digital visual ad content reaching staggering global numbers, it's becoming more and more paramount that agencies which engage in broad scale digital marke...

2019-10-16 22:02 397

Ucommune Receives United Nations Award in Recognition of Global CSR Innovation

NEW YORK, Oct. 16, 2019 /PRNewswire / -- The founder and chairman of Ucommune, Dr.Daqing Mao, has been invited to attend the 2019 United Nations (UN) Global Corporate Social Responsibility Summit in mid-October at the UN'sNew York headquarters, where he will receive the Global CSR Innovation Awar...

2019-10-16 19:57 471
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