As media data becomes more fragmented, the ability to extract valuable insights is becoming more challenging. Some of the common problems businesses face include:
- Collecting comprehensive data related to the media in a timely manner.
- Summarizing key media data and turning them into actionable business insights.
- Identifying and reporting all types of sensitive and negative information in a timely manner.
- Gathering comprehensive analyses of PR value, industry benchmarks, and competitive insights.
To address the above challenges, Cision's global media monitoring platform helps your company collect real-time information across online, broadcast, print, and social media channels.
Cision Social Listening(CSL)
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Cision Communications Cloud® - Global Media Monitoring & Analytics
A comprehensive media monitoring and analysis platform that collects real-time data across online, broadcast, print, and social media channels to help companies gain actionable business insights. The platform also helps companies build relationships with the key influencers driving conversations in their target markets, capturing the right audience for their brand’s message.
China Media Monitoring (CMM)
The CMM platform provides companies with Chinese media monitoring and analysis to help companies gain insights and accurately assess their communications performance.
The Insights services - a quantitative measurement programs, visualization, and qualitative media analysis from a global team of industry experts, provides strategic and actionable insights to manage media relations, reputation and issues.
By working with PR Newswire, we explored new and interesting news angles for the outcomes of our corporate social responsibility program and presented them in a more attractive Multimedia News Release format. This is an effective tool to help readers experience the event, especially through multimedia assets that are easy to access. Download >
PR Newswire's services complemented our efforts to reach out to the relevant media with its wide range of on-boarded media outlets. Without this service, some media outlets might not have been accessible to us. Download >
Over the years, Air China leverages PR Newswire’s global media network to successfully distribute press releases in local languages to more than 20 countries and regions to better demonstrate its brand value to the public. The sincere efforts by the PR Newswire team play a key and positive role in enhancing Air China’s brand recognition globally, and we look forward to broader and deeper cooperation in the future. Download >
We are delighted to have PR Newswire as a distribution partner to amplify our reach globally with our first international communication campaign. PR Newswire’s Multimedia News Release helps us to deliver our messages in a more interactive and effective way. Download >
It was the first time the head office in South Korea sent out a multimedia release. It was a good try as we could engage our target audiences with visuals including videos, as well as localise the release in multiple languages to boost engagement and media pickups. We would like to thank PR Newswire Korea for making our first multimedia release a success. Download >
We wanted to use a different communication approach and decided to work with PR Newswire even though we were unsure what to expect at the beginning. Fortunately, PR Newswire was able to work seamlessly with us and facilitate our requests by providing professional inputs and suggestions. It is very satisfying to see our news release can be shared globally in just a click away. Download >
By leveraging PR Newswire’s extensive and credible media network, our story was published verbatim in hundreds of media outlets across Asia. PR Newswire was able to bring our company great benefits on a global scale! Download >