2025 Comms Report - PR Newswire APAC

Progress in Public Relations and Communications

The eighth edition of the Comms Report brings forward new insights into the trends, challenges, and opportunities for PR and corporate communications teams. The collaboration between Cision and PRWeek places a magnifying glass on the PR and comms sector, uncovering key takeaways and competitive intel your team can use to formulate more effective strategies.

We surveyed over 300 industry professionals across the U.S. and Canada to understand how industry leaders are navigating the current landscape and what they are prioritizing right now. From the adoption of AI to the paradigm shift in the "influencer" arena, and everything in between, the 2025 Comms Report provides a detailed picture of where the industry stands now, how it compares to previous years, and where it is headed.

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