Boost Your Media Coverage With Effective Press Releases
The demand for press releases remains incredibly high. According to the 2020 State of the Media report by Cision, PR Newswire’s parent company, 72% of journalists said they want to receive press releases and news pitches. But whether PR pros actually grab their attention depends on how well the stories are told and tailored.
Not only do your press releases have to stand out against your competitors, in your industry, and in a noisy news cycle, they must also be relevant to your media contacts and their audiences to generate any meaningful coverage.
We've put together a toolkit of resources to help you navigate press release distribution as part of your PR strategy.
THE TOOLKIT INCLUDES:
Download the toolkit to learn how to improve the performance of your press releases and boost coverage.