Advertising
WeAre8 scales transformational ad-experience across USA's biggest publishers
NEW YORK, May 9, 2024 /PRNewswire/ -- WeAre8, the revolutionary social technology platform, has today announced a collaboration withPublic Good, America's leading digital purpose marketing solution. The partnership expands WeAre8's 'Golden 8 ad unit', which shares the economics with people, publ...
Cision's 2024 State of the Media Report: Journalists Battle Misinformation, Embrace Data, and Seek PR Partnership
15th Annual Report Uncovers Eye-Opening Trends, New Challenges, and Emerging Opportunities Within the Media Landscape HONG KONG, May 9, 2024 /PRNewswire/ -- Cision, a leader in consumer and media intelligence solutions, unveiled its 15th annual State of the Media Report, a highly anticipated ben...
Merkle Expands Global Footprint in Latin America, Accelerating Clients' Growth Through Experience
Expansion to Latin America enables new global partnerships with leading brands COLUMBIA, Md., May 8, 2024 /PRNewswire/ -- Merkle, dentsu's leading technology-enabled, data-driven customer experience management (CXM) company, today announced it is scaling its global footprint inLatin America. Merk...
Hard Rock International's Vast Offerings "Come Together" for Global Launch of Unity by Hard Rock™ Loyalty Program and New Star-Studded Campaign
Lionel Messi, Noah Kahan, John Legend and Shakira star in campaign that highlights Hard Rock hotels and cafes around the world that loyalty program members can explore HOLLYWOOD, Fla., May 8, 2024 /PRNewswire/ -- Hard Rock International announces the global launch ofUnity by Hard Rock™, a one-of...
Cision's 2024 State of the Media Report: Journalists Battle Misinformation, Embrace Data, and Seek PR Partnership
15th Annual Report Uncovers Eye-Opening Trends, New Challenges, and Emerging Opportunities Within the Media Landscape CHICAGO, May 7, 2024 /PRNewswire/ -- Cision, a leader in consumer and media intelligence solutions, unveiled its 15th annual State of the Media Report, a highly anticipated benc...
Rokt Strengthens Global Executive Leadership Team with Two New Appointments
Company Names Marc Allsop Head of EMEA and Mick O'Brien Head of Australia and New Zealand NEW YORK, May 7, 2024 /PRNewswire/ -- Rokt, the leading ecommerce technology company using machine learning and AI to make transactions more relevant to each shopper, today announced that it has appointedMa...
QNB Group appoints prominent actor Ahmed Helmy as Brand Ambassador
DOHA, Qatar, May 6, 2024 /PRNewswire/ -- QNB Group, the largest financial
institution in theMiddle East and Africa, is proud to announce the signing of
renowned actorAhmed Helmy as its new brand ambassador.
SMARTIES™ Awards 2024: Calling All Innovative Marketers Worldwide!
SINGAPORE, May 3, 2024 /PRNewswire/ -- MMA Global, a not-for-profit organization, officially opens for entries for the prestigious 2024 SMARTIES™ Awards. This annual competition celebrates outstanding brands, agencies, and marketers across the globe, encouraging them to submit their most creative...
SIS International Launches Unique Personal Care Products Consulting, Strategy Consulting, and Market Research Solutions
NEW YORK, May 2, 2024 /PRNewswire/ -- SIS International, a prominent global market research and strategy consulting firm, has launched specialized consulting services tailored for the personal care products industry. The company recently announced the development of its new services to meet the ...
Zepp Health's Amazfit Unveils Bip 5 Unity: Elevating Health and Style Every Step of the Way
MILPITAS, Calif., May 2, 2024 /PRNewswire/ -- Zepp Health Corporation ("Zepp
Health") (NYSE:ZEPP
The Brand Promise announces its debut with worldwide partnerships in Spring 2024
HO CHI MINH CITY, Vietnam, May 2, 2024 /PRNewswire/ -- Founded in November 2023 by Camellia Dinh, The Brand Promise stands firm in the belief that authentic branding, strategic planning, and trust are the game-changers. The team are all about that growth mindset, dynamism, and professionalism, wo...
Shohei Ohtani Signs Global Partnership with ITO EN's Green Tea Brand "Oi Ocha"
- Full-page Advertisements in over 60 Newspapers Worldwide Celebrating This New Partnership with Heartfelt Open Letter to Ohtani - TOKYO, April 30, 2024 /PRNewswire/ -- ITO EN, Ltd., the Tokyo-based producer of the World's No. 1 unsweetened green tea beverage brand "Oi Ocha (*)," has signed a gl...
Axel Springer and Microsoft expand partnership across advertising, AI, content and Azure services
The companies will leverage each other's strengths in digital publishing and technology to accelerate growth in the era of AI REDMOND, Wash., and BERLIN, April 29, 2024 /PRNewswire/ -- Axel Springer SE and Microsoft Corp. have announced an expanded, multifaceted partnership across advertising, A...
iClick Interactive Asia Group Limited Announces Termination of Merger Agreement
HONG KONG, April 26, 2024 /PRNewswire/ -- iClick Interactive Asia Group Limited ("iClick" or the "Company") (NASDAQ: ICLK), a leading enterprise and marketing cloud platform inChina that empowers worldwide brands with full-stack consumer lifecycle solutions, today announced the termination of the...
Captivating Chinese Tourists: How Xiaohongshu Boosts Tourism for Businesses in Singapore
SINGAPORE, April 26, 2024 /PRNewswire/ -- FY Ads Singapore reveals the remarkable success of its year-long Xiaohongshu marketing campaign for PARKROYAL on Beach Road, an esteemed establishment nestled inSingapore's vibrant heart and part of the prestigious Pan Pacific Group. A Strategic Partners...
Sarawak and ICCA Award First Association Impact Leaders
KUCHING, Malaysia, April 26, 2024 /PRNewswire/ -- The first ICCA Association Impact Masterclass kicks off today in Kuching with 24 Malaysian and international association leaders in line to be awarded the "Association Impact Leadership" Certificate. They will become the first cohort to be recogni...
Nielsen releases its 2024 Annual Marketing Report surveying global marketers on ROI strategies
The sixth Annual Marketing Report explores how global marketers are allocating budgets and measuring success—all with an eye on proving and improving ROI NEW YORK, April 25, 2024 /PRNewswire/ -- Nielsen, a global leader in audience measurement, data, and analytics, released its sixth global Annua...
Taboola Introduces Taboola Select, Empowering Large Advertisers to Drive Performance Campaigns on a Curated Set of the World's Most Trusted Publishers
Advertisers Can Leverage Standalone, Brand Safe Inventory in High Visibility Ad
Environments, on Premium Publishers including Yahoo, Business Insider, The
Associated Press and more
HONG KONG, April 25, 2024 /PRNewswire/ -- Taboola
Appier partners with Nespresso to revolutionize community engagement and growth
Unleashing innovative interactive creatives for a unified Online-to-Offline
customer journey
TAIPEI, April 25, 2024 /PRNewswire/ -- Appier
THE PLASTIC INDUSTRY DOESN'T GIVE A FORK ABOUT THE PLANET
OTTAWA, ON, April 23, 2024 /PRNewswire/ -- EARTHDAY.ORG, is shining a light on the plastic industry and their apparent indifference to the health implications of microplastics and their toxic chemicals. Strokes, cancers, obesity, male infertility, ADHD and more have all been associated with plas...
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