Advertising
Amplifying the Power of Creatives with AI
Yahoo Creative Unites Three Key Elements to Transform Ad Creatives and Achieve Marketing Goals TAIPEI, Oct. 25, 2024 /PRNewswire/ -- Artificial Intelligence (AI) is reshaping the creative landscape of digital advertising and revolutionizing the interaction between brands and consumers. But what ...
2024-10-25 09:00
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2024 Malaysia E-commerce Product Selection Expo Reaches Major Milestone Attracting Leading Brands and Businesses From China
KUALA LUMPUR, Malaysia, Oct. 25, 2024 /PRNewswire/ -- In less than a month since its announcement, the inaugural 2024 Malaysia E-commerce Product Selection Expo, organized by JMM Exhibition, has garnered strong interest from China-based businesses. Numerous leading brands, enterprises, manufacture...
2024-10-25 07:00
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Business of Design Week 2024 Presents "Inter/Section: Design, Artistry and Innovation"
A Grand Return at the Hong Kong Convention & Exhibition Centre * From 2 to 7 December 2024, discover design-driven innovations that help tackling today's challenges and reshaping a better sustainable future, with France as Partner Country for the first time since 2009. * Over 50 renowned creat...
2024-10-25 00:50
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Appier empowers Vietourist to transform lead generation and customer engagement with AI-driven solutions
HO CHI MINH CITY, Vietnam, Oct. 24, 2024 /PRNewswire/ -- Appier
2024-10-24 15:00
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Amazon is the most preferred global ad platform for consumers in Asia Pacific - Kantar Media Reactions 2024
YouTube remains the leading ad platform for marketers in 2024 SINGAPORE, Oct. 24, 2024 /PRNewswire/ -- Kantar reveals the retail media giant Amazon has claimed the top spot as most preferred ad platform among consumers inAsia Pacific, climbing three positions from last year. According to Kantar ...
2024-10-24 12:00
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RateMyAgent Announces Strategic Acquisition of Curated Social, Bolstering Market Position and Expanding Offerings
MELBOURNE, Australia, Oct. 23, 2024 /PRNewswire/ -- Just six months after appointing a new CEO and rejuvenating its Board of Directors, RateMyAgent, a leading player in the real estate review and reputation management industry, is excited to announce that they have signed a binding agreement to a...
2024-10-23 23:00
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GoDaddy: Three Ways AI Tools can help Drive Efficiencies for Small Businesses
ISLAMABAD , Oct. 23, 2024 /PRNewswire/ -- Almost everywhere you look today the use of Generative Artificial Intelligence (AI) is there. According to this year's GoDaddy Global Entrepreneurship Survey, 94% of respondents reported that digitization has already noticeably improved the work processes...
2024-10-23 20:19
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Forrester's B2C Marketing & Customer Experience Predictions 2025: Price Sensitivity Will Lead To A 25% Decline In Brand Loyalty
SINGAPORE, Oct. 23, 2024 /PRNewswire/ -- According to Forrester's
2024-10-23 10:00
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Forrester's B2B Marketing & Sales Predictions 2025: More Than Half Of Large B2B Purchases Will Be Processed Through Digital Self-Serve Channels
SINGAPORE, Oct. 23, 2024 /PRNewswire/ -- According to Forrester's
2024-10-23 10:00
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Ascenda transforms economics for financial institutions with new loyalty-as-a-service offering
NEW YORK, Oct. 22, 2024 /PRNewswire/ -- Ascenda, the world's most connective rewards ecosystem, today announced the launch of its new loyalty-as-a-service offering. The groundbreaking model challenges established industry norms and maximizes business outcomes for financial institutions through ef...
2024-10-22 23:05
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Brandwatch Announces Key Leadership Changes to Accelerate Growth and Innovation
CHICAGO, Oct. 21, 2024 /PRNewswire/ -- Brandwatch, the global leader in social media intelligence, today announced several strategic leadership changes to drive continued growth and innovation. Channing Ferrer has been promoted to Global President of Brandwatch. In this expanded role, Ferrer wi...
2024-10-21 23:00
2040
GlodaStory Hosts Exclusive Event to Showcase Data-Driven Omnichannel Social Commerce Solution
NEW YORK, Oct. 21, 2024 /PRNewswire/ -- GlodaStory, North America's first full-service social commerce agency in the "social to sales" sector, is excited to announce its official launch event in Times Square,New York City. Titled #GlodaStory Power Your Growth#, the event to be held this Friday, O...
2024-10-21 21:00
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Simon Curran to Join Rokt as Chief Development and Culture Officer
NEW YORK, Oct. 18, 2024 /PRNewswire/ -- Rokt, the leading ecommerce technology company using machine learning and AI to make transactions more relevant to each shopper, today announced thatSimon Curran will join the company as Chief Development and Culture Officer. In this newly created position,...
2024-10-17 21:00
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Taboola Introduces Abby, An Industry First Generative AI Assistant, Enabling Advertisers to "Talk to Abby" to Start and Manage Every Aspect of Advertising Campaigns
HONG KONG, Oct. 16, 2024 /PRNewswire/ -- Taboola
2024-10-16 10:21
2384
LG CNS Introduces AI-Powered 'LG Optapex' to U.S. Advertising Market at Amazon Ads' unBoxed 2024 Event
* LG Optapex, a global version of MOP, is a digital marketing optimization platform - AI: Analyzes ad performance metrics and product sales data to predict future ad results - Mathematical Optimization: Leverages advanced algorithms to dynamically optimize bids, budget allocation, and automate...
2024-10-15 21:00
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Xinhua Silk Road: China's baijiu brand Fenjiu actively integrates into international markets
BEIJING, Oct. 15, 2024 /PRNewswire/ -- China's reputed baijiu brand Fenjiu, as
one of the first baijiu brands to go global, has actively integrated into the
international markets, making valuable explorations and attempts to promote
marketing innovation and overseas growth of Chinese baijiu.
2024-10-15 18:51
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Forrester To Honor Winners Of Its 2024 Technology Awards At Technology & Innovation Summit APAC
Macquarie Banking and Financial Services and Contact Energy will be recognized
for aligning their technology and business strategies to drive growth
SYDNEY, Oct. 14, 2024 /PRNewswire/ -- Forrester
2024-10-14 09:00
3820
Jia He presents tailor made celebrations and anniversaries galore commemorating Jia He's anniversary festivities
SINGAPORE, Oct. 11, 2024 /PRNewswire/ -- Jia He Grand and Jia He Chinese Restaurant are excited to announce their upcoming anniversary celebration. From November 2024 to December 30th, 2024, the restaurants will offer a variety of special promotions and culinary delights to commemorate this specia...
2024-10-11 20:41
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MAMMUT TRANSFORMS GREY LONDON WITH SPECTACULAR ACTIVATION, ENCOURAGING PEOPLE TO LEAVE THE CITY
LONDON, Oct. 11, 2024 /PRNewswire/ -- Late autumn in the concrete jungles of middle European cities can often be cold, grey, and wet. However, life doesn't have to be this way. Last night, Swiss outdoor sports brand Mammut made a bold statement in central London with a spectacular activation aime...
2024-10-11 18:43
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IAS ANNOUNCES FIRST-TO-MARKET META OPTIMIZATION SOLUTION FOR ADVERTISERS
Global Advertisers Can Now Benefit from AI-Driven Content Block Lists and Increased Brand Suitability When Advertising on Facebook and Instagram Feed and Reels SINGAPORE, Oct. 11, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform...
2024-10-11 17:04
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