Advertising
OTT Leader iQIYI Implements Unified ID 2.0
iQIYI leans into the future of identity with Unified ID 2.0, empowering advertiserswith first-party data to reach global consumers more effectively HONG KONG, July 4, 2022 /PRNewswire/ -- Global advertising technology leader The Trade Desk (NASDAQ: TTD) today announced iQIYI, Inc. (NASDAQ: IQ), a...
Onion Global Surpasses RMB14.8 million in GMV for the first three days during the 2022 Luca Brand Shopping Festival
GUANGZHOU, China, July 1, 2022 /PRNewswire/ -- Onion Global Limited ("Onion Global", the "Group" or the "Company") (NYSE: OG), a next-generation lifestyle brand platform that incubates, markets, and distributes the world's fresh, fashionable, and future brands to young people inChina and across A...
Onion Global Announces US$10 Million Private Share Repurchase
GUANGZHOU, China, June 30, 2022 /PRNewswire/ -- Onion Global Limited (NYSE: OG) ("Onion Global" or the "Company") today announced that to boost shareholders' confidence, it has entered into a private share repurchase agreement with a third party investor (the "Selling Shareholder") on a privately...
Clinch Partners with IAS to Launch Industry-Leading Automated Tag Wrapping Solution
Advertisers Can Easily Activate IAS's Verification Solutions Across All Campaigns in Flight Control, Clinch's Omnichannel Campaign Management Platform NEW YORK, June 30, 2022 /PRNewswire/ -- Clinch, the leader in the dynamic ad serving, personalization and creator of Flight Control, the Omnichann...
Clinch Partners with IAS to Launch Industry-Leading Automated Tag Wrapping Solution
Advertisers Can Easily Activate IAS's Verification Solutions Across All Campaigns in Flight Control, Clinch's Omnichannel Campaign Management Platform NEW YORK, June 29, 2022 /PRNewswire/ -- Clinch, the leader in the dynamic ad serving, personalization and creator of Flight Control, the Omnichann...
New Report Ranks OMD Worldwide #1 Media Agency as Marketers Shift Focus from Navigating Disruption to Managing Transformation
NEW YORK, June 29, 2022 /PRNewswire/ -- In a new report by leading independent and international research company COMvergence, Omnicom Media Group Agency OMD Worldwide has been ranked the number one global media agency based on annual billings. This marks the fifth consecutive number one ranking...
Kantar reveals the most creatively effective digital ads in Southeast Asia
More than 70% of advertisers plan to grow their investment in digital in 2022
SINGAPORE, June 29, 2022 /PRNewswire/ -- Kantar today reveals the most
creatively effective digital ads inSoutheast Asia from 2021 as part of their
Digital Creative Awards
Regional Center Lawsuits Receive Favorable Preliminary Injunction Ordering the Immediate Start of the EB-5 Regional Center Program
WASHINGTON, June 29, 2022 /PRNewswire/ -- Effective June 23, 2022, The Federal Court for the Northern District ofCalifornia granted and ordered USCIS to stop treating formerly deauthorized designated regional centers as such and they must be permitted to operate. A final judgement affirming the r...
Omnicom Media Group Heads Home from Cannes with 39 Lions, the Media Network Crown, a New Global Consultancy and a Big Lead in Connected Commerce
OMG's OMD Worldwide Named Media Network of the Year NEW YORK, June 28, 2022 /PRNewswire/ -- With a combination of accolades and headline-making announcements, Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) was a dominant presence at the 2022 Cannes Lion...
Zefr expands its TikTok brand safety and brand suitability measurement to APAC advertisers
LOS ANGELES, June 27, 2022 /PRNewswire/ -- Leading brand suitability company Zefr has expanded its brand safety and brand suitability post-bid measurement solution for in-feed ads on TikTok to advertisers in APAC, after previously being launched inNorth America (US and Canada), UK, EU (France, Ge...
Zefr expands its TikTok brand safety and brand suitability measurement to APAC advertisers
LOS ANGELES, June 27, 2022 /PRNewswire/ -- Leading brand suitability company Zefr has expanded its brand safety and brand suitability post-bid measurement solution for in-feed ads on TikTok to advertisers in APAC, after previously being launched inNorth America (US and Canada), UK, EU (France, Ge...
IAS Announces Campaign Sync Solution with Xandr's Invest DSP to Match Advertisers' Pre- and Post-bid Settings
IAS Quality Sync Pre-bid Segment reduces ad campaign block rates and campaign activation time to further optimize digital media quality NEW YORK, June 27, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced the launch of its Quality Sy...
IAS Announces Campaign Sync Solution with Xandr's Invest DSP to Match Advertisers' Pre- and Post-bid Settings
IAS Quality Sync Pre-bid Segment reduces ad campaign block rates and campaign activation time to further optimize digital media quality NEW YORK, June 27, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced the launch of its Quality Sy...
Onion Global Filed 2021 Annual Report on Form 20-F
GUANGZHOU, China, June 27, 2022 /PRNewswire/ -- Onion Global Limited ("Onion Global", the "Group" or the "Company") (NYSE: OG), a next-generation lifestyle brand platform that incubates, markets, and distributes the world's fresh, fashionable, and future brands to young people in China and across...
iClick Interactive Releases Metaverse Livestreaming Mobile App Arohar
Brings livestreaming to the metaverse for the first time HONG KONG, June 27, 2022 /PRNewswire/ -- iClick Interactive Asia Group Limited ("iClick" or the "Company") (NASDAQ: ICLK), a leading enterprise and marketing cloud platform inChina that empowers worldwide brands with full-stack consum...
Hyundai Motor's 'The Bigger Crash' Brand Campaign Ads Win Silver Lions at Cannes Lions International Festival of Creativity
* Hyundai's brand campaign ad won Silver Lions in the Outdoor Billboard Campaign and Print categories in the automotive sector * 'The Bigger Crash' campaign was also shortlisted in the Design Lions category at Cannes Lions International Festival of Creativity * 'The Bigger Crash' highlights ...
LeadSquared secures $153mn from WestBridge Capital; Turns Unicorn
ATLANTA, June 24, 2022 /PRNewswire/ -- Sales automation platform, LeadSquared
New IAS Data Shows Contextually Relevant Ads Drive Attention, Leading to Significant Increases in Brand Favorability and Purchase Intent
Latest research with Tobii's eye tracking technology highlights the impact of contextually relevant ads on consumer attention and brand outcomes NEW YORK, June 23, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released 'Ad Context & Attent...
New IAS Data Shows Contextually Relevant Ads Drive Attention, Leading to Significant Increases in Brand Favorability and Purchase Intent
Latest research with Tobii's eye tracking technology highlights the impact of contextually relevant ads on consumer attention and brand outcomes NEW YORK, June 23, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released 'Ad Context & Attent...
Acclime announces strategic expansion into India with acquisition of CIBC
HONG KONG, June 23, 2022 /PRNewswire/ -- Asia Pacific's premier corporate services provider, Acclime, has announced its strategic expansion intoIndia with the acquisition of leading corporate services consultancy, Concept International Business Consulting (CIBC). Co-Founder and CEO of Acclime, M...
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