Advertising

Animeta, AN AI-POWERED CREATOR TECH COMPANY LAUNCHED TO RESHAPE THE FUTURE OF THE BURGEONING ASIAN CREATOR ECONOMY

The creator tech venture has been seed-funded by its Founder, Anish Mehta along with Founding Investors Rajesh Kamat &Sameer Manchanda SINGAPORE, Feb. 8, 2023 /PRNewswire/ -- Anish Mehta, the former CEO of leading Asian animation studio Cosmos-Maya, today announced the launch of his new venture...

2023-02-08 14:00 2124

MatchCraft Launches Support for YouTube Video Ads

Providing Resellers and Agencies with Campaign Management and In-Depth Reports for Their Video Ads LOS ANGELES, Feb. 7, 2023 /PRNewswire/ -- MatchCraft, a leading provider of digital advertising solutions, is proud to announce the launch of its newest feature, YouTube Video Ads. With this innova...

2023-02-07 21:00 2022

THE 2023 EVENTS OUTLOOK REPORT REVEALS SHIFTS IN EVENT FORMATS, BUDGETS, AND THE NEED FOR BETTER TOOLS

3rd Annual Survey from Splash Highlights Event Marketers' Focus on Everyday Events and Optimal Audience Growth in 2023 NEW YORK, Feb. 6, 2023 /PRNewswire/ -- Economic headwinds, changing B2B buying behaviors, and fewer resources are some of the critical challenges facing event practitioners in 2...

2023-02-06 15:00 1973

Sojern Expands Leadership Team With Strategic New Hires

SAN FRANCISCO, Feb. 2, 2023 /PRNewswire/ -- Sojern, the leading digital marketing platform built for travel, today announced the expansion of its leadership team with strategic new hires. The new hires come at a time when many technology companies face market challenges. With the recovery of the ...

2023-02-02 22:06 3327

Appier achieves significant customer growth in SEA to underscore its proven AI SaaS capabilities

TAIPEI, Feb. 1, 2023 /PRNewswire/ -- Retail, ecommerce, fintech and hospitality emerging as the most exciting areas for future growth in the region for Appier Appier  (TSE: 4180), a leading artificial intelligence (AI) software-as-a-service (SaaS) company, today shared new...

2023-02-01 14:00 3674

Performio Appoints Deanne Rhynard as Chief People Officer as it Expands its Executive Team

Deanne brings over a decade of operations and HR leadership in multiple high growth companies IRVINE, Calif., Jan. 31, 2023 /PRNewswire/ -- Performio, a leading incentive compensation management (ICM) provider, announced today that it has expanded its Executive team with the appointment ofDeanne...

2023-01-31 19:05 1898

Communicators Make Historic Strides in C-suite Impact

Nearly half (47%) of global survey respondents now report directly to the CEO CHICAGO, Jan. 27, 2023 /PRNewswire/ -- Cision, a global comprehensive consumer and media intelligence and communications platform, today released its 2023 Global Comms Report: A Seminal Moment in partnership with PRWeek,...

2023-01-27 04:08 3013

Sports Titan Pte Ltd is Partnering Up with HokuApps to Re-Engineer its Business Workflows and Processes to Drive Digital Transformation in a Post-Pandemic World

Together they have built a fully integrated sports and wellness enterprise mobility solution that will help streamline business operations, improve coach and trainee management and boosts sales and revenue as a whole. SINGAPORE, Jan. 27, 2023 /PRNewswire/ -- HokuApps

2023-01-27 02:14 3452

Kantar appoints new senior leadership for Singapore and Malaysia

SINGAPORE, Jan. 26, 2023 /PRNewswire/ -- Kantar, the world's leading marketing data and analytics company, today announce two senior appointments strengthening their leadership inSingapore and Malaysia. As part of the company's leadership in accelerating growth in the region,Jane Ng and Paromeeta...

2023-01-26 16:28 5629

Stagwell (STGW) Adds CJ Worx, Thailand's Most Awarded Independent Advertising Agency, to Global Affiliate Network

NEW YORK and BANGKOK, Jan. 26, 2023 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, announced the addition of CJ Worx, Thailand's most-awarded independent advertising agency, to its Global Affiliate Network, as it builds on investments made inAsia-Paci...

2023-01-26 15:08 4055

NJI Elevates Lara Kline to Agency President

Global Creative Agency Marks Continued Growth with New Hires, VP Promotions WASHINGTON, Jan. 26, 2023 /PRNewswire/ -- NJI, a global creative agency that specializes in design that influences public policy audiences, announces the promotion ofLara Kline to company President. She succeeds Josh Shul...

2023-01-26 01:22 2331

Fortune Selects Abu Dhabi as Host City of the 2023 Fortune Global Forum

The announcement marks the first time the media company's flagship conference will take place in theMiddle East and relaunches international conferences for the brand NEW YORK, Jan. 24, 2023 /PRNewswire/ -- Fortune has announced that the 2023 Fortune Global Forum, the preeminent gathering for th...

2023-01-24 20:25 3421

Pixalate Announces December 2022 Top Programmatic Sellers (SSPs) By Market Share For Mobile Advertising Across Google And Apple Platforms

Report provides detailed rankings for ad sellers across Google, and Apple app stores - including breakdowns by region and device - and highlights InMobi, Magnite, Xandr Monetize as top ad platforms based on mobile open programmatic ad market share. LONDON, Jan. 20, 2023 /PRNewswire/ -- Pixalate,...

2023-01-20 22:00 4651

Teads expands APAC presence with official launch in Taiwan market

TAIPEI, Jan. 20, 2023 /PRNewswire/ -- Teads, the global media platform, is proud to announce the expansion of their APAC presence toTaiwan. This will be Teads' 7th office in the APAC region. Teads' innovation in adtech is re...

2023-01-20 10:20 7021

BRAND'S Direct Business leverages Appier's solutions to strengthen its ecommerce presence with a personalized marketing strategy

BRAND'S Direct Business Thailand leverages the power of a one-stop platform for better customer engagement across all of its online channels BANGKOK, Jan. 19, 2023 /PRNewswire/ -- Appier today announced that BRAND'S Direct Business Thailand, a subsidiary of the Suntory group of companies, has ad...

2023-01-19 15:33 4165

Forrester Introduces Customer Obsession Awards To Honour Organisations That Put Customers At The Centre Of Everything They Do

CAMBRIDGE, Mass., Jan. 19, 2023 /PRNewswire/ -- Forrester  (Nasdaq: FORR) today announces its Customer Obsession Awards for Customer-Obsessed Enterprise. This award will recognise organisations who put customers at the centre of everything they do to accelerate busine...

2023-01-19 09:00 2941

Buildmedia merges with The Boundary to create global powerhouse

LONDON, Jan. 19, 2023 /PRNewswire/ -- Buildmedia, the Auckland-based creative studio widely considered to be the world leader in off-the-plan interactive real estate sales and marketing solutions, city-scale digital twins and interactive eCommerce VR experiences, has merged withLondon and New Yor...

2023-01-19 03:00 3760

Everise Repositions Branding to Cement Evolution as End-to-End Customer Service Player

Launches new corporate slogan "Champions of customer happiness" and brand video PLANTATION, Fla., Jan. 18, 2023 /PRNewswire/ -- Leading customer service company Everise announced today the launch of its new brand repositioning, which includes a refreshed visual identity and the new brand tagline...

2023-01-18 22:00 3298

Silverpush's Cookieless AI Solutions: Saving 1000 Tons of CO2eq in Advertising Campaigns

GURUGRAM, India, Jan. 18, 2023 /PRNewswire/ -- Despite efforts by businesses and governments to address climate change, a significant gap remains between their commitments and actions. Silverpush, a leader in contextual advertising, is taking action to reduce carbon emissions by using its advance...

2023-01-18 12:37 2675

Tech downturn slashes billions from value of world's top brands

* Amazon is world's most valuable brand, despite losing US$51 billion in value * Tech brands fall in value, Apple loses its top ranking, down US$57.6 billion * Tesla and BYD are amongst the world's fastest-growing brands as sustainability-focused brands win big * Inaugural Sustainability Perc...

2023-01-18 08:01 2936
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