Cosmetics & Personal Care
Dreame Technology Introduces AirStyle Era Hair Styler: An 8-in-1 Hair Drying and Styling System for Effortless, Salon-Inspired Styling at Home
The new AirStyle Era Hair Styler brings professional-grade drying and styling into the home with a highly versatile, customizable system designed to deliver fast, precise results while helping to minimize heat damage through controlled airflow and intelligent heat management. LOS ANGELES, May 29...
Purito Seoul Enters OLIVE YOUNG US, Accelerating North American Retail Expansion
LOS ANGELES, May 28, 2026 /PRNewswire/ -- Global K-beauty skincare brand Purito Seoul is accelerating its expansion across North America through its upcoming launch at OLIVE YOUNG US. The brand will officially meet North American consumers through OLIVE YOUNG's new Pasadena store opening on May 2...
Purito Seoul Expands Sales Through Global Multi-Channel Growth
NEW YORK, May 27, 2026 /PRNewswire/ -- As the K-beauty wave continues to gain momentum across North America, Purito Seoul is accelerating its expansion through diversified global retail channels, further strengthening its presence in international markets. Following the recent appointment of actr...
Beetles Gel Polish Launches 4th of July Nails Gift Box for Every Independence Day Celebration
A summer nail celebration built around festive DIY looks, shareable beauty moments and personal expressions of freedom. NEW YORK, May 27, 2026 /PRNewswire/ -- As beauty lovers begin preparing for Independence Day celebrations and July Weekend plans, Beetles Gel Polish introduces Beetles 4th of J...
Sisram Medical Investor Day Key Takeaways
Advancing Global Medical Aesthetics Strategy and Unlocking Wellness Platform Value HONG KONG, May 27, 2026 /PRNewswire/ -- Sisram Medical Ltd (the "Company" or " Sisram", 1696.HK), a global wellness group offering Energy-Based Devices ("EBD"), injectables, and other complementary solutions, today...
Yatsen Announces Completion of First Tranche in Previously Announced Private Placement and Hillhouse Participation
GUANGZHOU, China, May 21, 2026 /PRNewswire/ -- Yatsen Holding Limited ("Yatsen" or the "Company") (NYSE: YSG), a leading China-based beauty group, today announced the participation of Hillhouse in the Company's previously announced private placement of RMB-denominated convertible senior notes and...
Aphranel Hosts "The Poetics of Time" Cultural Forum at Rome Exhibition in Shanghai
Where Regenerative Aesthetics Meets Architecture, Fashion, and Cultural Philosophy SHANGHAI, May 20, 2026 /PRNewswire/ -- On May 6, Aphranel® hosted its "Twin Peaks Lecture" and immersive runway presentation beneath the dome of the Roma Roma exhibition at the Shanghai World Expo Museum, bringing...
Inside Purito Seoul's Decision to Cast Natalia Dyer as Its Global Face
NEW YORK, May 19, 2026 /PRNewswire/ -- K-beauty skincare brand Purito Seoul has strengthened its global brand strategy by appointing actress Natalia Dyer as its first global muse. The move marks the brand's first official ambassador partnership and is widely seen as a strategic step toward more c...
Yatsen to Announce First Quarter 2026 Financial Results on May 26, 2026
GUANGZHOU, China, May 19, 2026 /PRNewswire/ -- Yatsen Holding Limited ("Yatsen" or the "Company") (NYSE: YSG), a leading China-based beauty group, today announced that it will release its unaudited financial results for the first quarter of 2026, on Tuesday, May 26, 2026, before the open of the U...
Global Celeb-supported K-Beauty Brand: Purito Seoul Accelerates Its Rise in the Global Skincare Market
NEW YORK, May 19, 2026 /PRNewswire/ -- K-beauty skincare brand Purito Seoul is
rapidly expanding its presence in the global market following the appointment
of actress Natalia Dyer as its first global muse.
Dr.Althea Expands Scientific Leadership With Global Cosmetic Industry Veteran
Globally recognized Korean skincare brand strengthens its scientific leadership with veteran cosmetics R&D expert Alan Meyers. NEW YORK, May 18, 2026 /PRNewswire/ -- Dr.Althea, the rapidly growing Korean skincare brand known for its viral 345 Relief Cream and barrier-focused skincare for sensiti...
Natalia Dyer Drawn to K-Beauty Skincare - Why She Chose Purito Seoul
NEW YORK, May 14, 2026 /PRNewswire/ -- Natalia Dyer has been named the first global muse for Purito Seoul, a rapidly growing global skincare brand. As K-beauty continues to gain momentum worldwide, Purito Seoul is solidifying its position beyond Korea, while Dyer—known for her natural and underst...
Natalia Dyer Named Global Muse for Purito Seoul
NEW YORK, May 14, 2026 /PRNewswire/ -- Natalia Dyer, best known for her role in
a hit global series, has been named the first global muse for Purito Seoul, a
leading global skincare brand.
TikTok Shop Powerhouse Feelingirl Scales Up, Launches on Walmart Marketplace After 3-Year Winning Streak
RANCHO CUCAMONGA, Calif., May 14, 2026 /PRNewswire/ -- Feelingirl, a self-confidence-oriented brand dedicated to redefining shapewear for every age and stage, has recently announced its official entry into Walmart Marketplace. This strategic expansion marks a pivotal milestone in the brand's miss...
Laka Expands Sephora Presence with Online Launch of Viral Soothing Prep Lip Mask
TikTok-viral peel-off lip treatment drives strong consumer demand, surpassing 100,000 units sold across Amazon and TikTok Shop LOS ANGELES, May 14, 2026 /PRNewswire/ -- Laka, a gender-neutral Korean beauty brand specializing in lip products, today announced the online launch of its TikTok-viral ...
Luvme Celebrates Mother's Day with "For You Mom, Strong in Every Role" Campaign
NEW YORK, May 12, 2026 /PRNewswire/ -- This Mother's Day, Luvme
Beetles Summer Voyage by Beetles Gel Polish Sets Sail for Summer 2026--A Color Story Designed to Be Searched, Felt, and Lived
NEW YORK, May 11, 2026 /PRNewswire/ -- This summer, Beetles Gel Polish introducesBeetles Summer Voyage, a collection designed to be searched, felt, and lived. More than color, it's a way to shift into summer—whether that means a quiet coastal morning, a citrus-bright afternoon, or a rooftop sunse...
MimiSilk Celebrates Mother's Day 2026: The Gift of Skin Confidence
MONROE, N.J. and RANCHO CUCAMONGA, Calif., May 9, 2026 /PRNewswire/ -- MimiSilk, the clinical-grade at-home beauty device brand, launched its 2026 Mother's Day campaign, offering a limited-time promotion across its full product collection. The campaign aims to provide consumers with accessible, ...
Luvme Introduces First-Ever Human Hair Base Braided Wig OwnScalp™, Bringing Salon-Like Braids into Everyday Life
NEW YORK, May 9, 2026 /PRNewswire/ -- Braided hairstyles have long been more
than a beauty choice; they are a powerful form of cultural expression and
identity within the Black community. Honoring this cultural significance, Luvme
TOOTOO Self-Develops Ultra-Olaflur, Achieving a New Breakthrough in Super Cavity Protection for Children's Toothpaste
* Acid erosion resistance increased by 5 times, remineralization effect 1.7 times higher than previous generation Olaflur HANGZHOU, China, May 8, 2026 /PRNewswire/ -- Recently, Chinese children's age-specific wash and care brand TOOTOO (a brand under Hangzhou Daoyu Xingqing Biotechnology Co., L...
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