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ShopCash on Track to Become the Region’s Top Cashback Rewards and Deal Discovery App

2021-07-23 11:58

ShopCash aims to be one of the major one-stop shop for cashback offers, coupons, deals and discounts in the MENA market.

Dubai, 22 July 2021: Following its March 2021 launch, ShopCash, an online shopping cashback and deal discovery app for Middle East consumers, continues on its upward trajectory of providing bigger and better deals to its users.

ShopCash users can now access a greater range of products to earn instant cashback and access to a wide array of exclusive deals, as well as various coupon and promo codes. Users may do so by making their online purchases from a growing list of notable merchants such as Amazon, AliExpress, and Noon, among others. 

Cashback automatically accumulates in a user’s ShopCash wallet with every purchase and can periodically be withdrawn into a user’s bank account or via other pay-out methods. ShopCash users will also be able to redeem cashback for air tickets and hotel stays with Wego or for purchases with other partner merchants.

“Nobody in the Middle East has done much travelling over the last year but because of social distancing measures we are all spending more time and money online than ever before.” said Mamoun Hmedan, Managing Director, Wego MENA and India. 

“It’s been a tough year for many, and we know how gratifying it is to get something back. ShopCash gives you real money back into your account for the online purchases that you make. For every brand, for every deal, even on top of the merchant’s discount, so basically it’s a deal on another deal.”

According to a study by Kearney, the GCC e-commerce market value in 2020 had reached $24 billion. The pandemic has driven a rapid acceleration in e-commerce adoption by Middle East consumers that has been matched by more merchants investing in e-commerce platforms and digital marketing capabilities.

For participating merchants, ShopCash is a platform to acquire new customers, starting with Wego’s massive user base of frequent flyers, but also to drive sales volumes via a wide range of store, brand and product promotional activities run by the ShopCash merchandising team. These include in-app promotions, flash sales, audience retargeting, accelerated cashback, coupons, deals and offline co-marketing activities.

All promotional activities can be laser-targeted at the precise geographic or demographic audience the merchant is trying to reach. ShopCash will also provide merchants and brand owners with access to valuable shopping analytics.

ShopCash is available today for download from the iOS App Store, Google Play Store and on the web.

About ShopCash

ShopCash is a rewards app that gathers hundreds of online merchants across all shopping categories under the one cashback and deals platform. Developed by Wego, ShopCash rewards consumers with instant cashback for every purchase they make which can then be redeemed for flights & hotels or simply transferred into their bank account. ShopCash helps merchants attract and merchandise to high value customers starting with Wego’s frequent flyers.

Source: Wego