Digital Domain Teams up with Global Cross-industry Players to Form 5G Network Slicing Association

2018-02-28 18:09 993



Exploring mobile technology innovation in the 5G era and driving new business opportunities for cross-industries

BARCELONA, Spain, Feb. 28, 2018 /PRNewswire/ -- Digital Domain Holdings Limited (the "Company" or "Digital Domain"; stock code: 547), one of the largest and most innovative providers of visual effects and virtual reality (VR) experiences, teamed up with China Mobile, Deutsche Telekom, Fraunhofer FOKUS, Huawei, CEPRI of SGCC, Tencent, TIM and Volkswagen AG to announce the inauguration of the "5G Network Slicing Association" (the "Association"). The association will address requirements from multiple vertical industries, define new business model, study key technical issues, orchestrate E2E slicing standards development organizations (SDOs) and foster test beds and trials of 5G network slicing. As one of the founding members of this association, Digital Domain will collaborate closely with its partners to explore the mobile technology innovation in the 5G era and define valuable network slicing application scenarios for all industries. 

5G networks, compared to previous generations, would provide users higher speeds, lower latencies, new levels of reliability and overall network performance and efficiency. 5G can be an important tool for productivity and an enabler for digital transformation in many vertical industries. 5G will generate new industries in an unprecedented scale and inject infinite vitality into the mobile communications industry. With the rapid growth in application types, such as augmented reality, virtual reality, autonomous driving, smart factory, 5G networks must become smarter, more flexible and more tailored to vertical customers' requirements.

Mr. Daniel Seah, Executive Director and Chief Executive Officer of Digital Domain, commented, "It's a great honor for us to be able to work with global well-known partners across industries to form the 5G Network Slicing Association. 5G brings the promise of future innovation and invention. As XR technology and content continues to flourish and evolve, consumer demand for consistency in higher data rates and lower latency will grow exponentially. This association will ensure that we are all optimizing 5G to its highest capacity to provide an enhanced mobile broadband experience for the world."

As a key innovation in 5G technology, network slicing provides agile and customizable capabilities that allow the efficient construction of service guaranteed dedicated networks for various vertical industries.  The technology also drives further the new technological and business opportunities for the ICT sector. As a global organization, the 5G Network Slicing Association will provide:

  • Development of an industry-wide, technical understanding for slicing
  • Study and definition of slicing use cases for diverse industries to derive requirements
  • Orchestrate E2E slicing SDOs and provide inputs to related standards
  • Foster business-driven slicing test beds and trials

Digital Domain leverages its unparalleled creativity and production capabilities in visual effects, virtual reality and virtual human applications to create immersive experiences for global viewers.  These include some key events like the live broadcast of Faye Wong's "Moments Live" concert and the VR promotion video for 2018 CCTV Spring Festival Gala's event at the sub-venue in Southeast Guizhou. During the recent 2018 Sundance Film Festival"New Frontier" exhibition, Digital Domain's original VR creation "Micro Giants" was the only original creation from China to be featured.

As the founding member of the association, Digital Domain will tap into its leading VR technology and work closely with partners to explore the mobile technology innovation in the 5G era. For this, Mr. Daniel Seah added, "The 5G network's higher data speeds and lower latency rates will bring substantial improvements to the VR experience. In addition to exploring 5G technology, Digital Domain will continue to focus on creating premium VR content to drive the evolution of technologies and the transformation of the industry."

About Digital Domain Holdings Limited

Digital Domain creates transportive experiences that entertain, inform and inspire. The company is a pioneer in many fields, including visual effects, livestreaming landmark events in 360° virtual reality, building situational awareness applications, creating "virtual humans" for use in films and live events, and developing interactive content.

A creative force in visual effects and media applications, Digital Domain and its predecessor entities have brought artistry and technology to hundreds of motion pictures, commercials, video games, music videos and virtual reality experiences. Its groundbreaking visual effects appear in films such as "Titanic," "The Curious Case of Benjamin Button" and blockbusters "Spider-Man: Homecoming" and "Beauty and the Beast." Staff artists have won more than 100 major awards, including Academy Awards, Clios, BAFTA awards and Cannes Lions.

Digital Domain has offices in Los Angeles, New York, Vancouver, Portland, London, Beijing, Shanghai, Hong Kong, Taipei and Hyderabad. Digital Domain Holdings Limited is listed on the Hong Kong Stock Exchange (stock code: 547).

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