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HKBN Mobilises Star-studded Disney and Marvel Heroes with "Home Gateway Vote & Win" Campaign

Exclusively Launches Disney-themed Limited Edition All-in-one Home Gateway Router
2019-08-29 16:24 9575

HONG KONG, Aug. 29, 2019 /PRNewswire/ -- Hong Kong Broadband Network Limited ("HKBN") announced today that it has launched the ''Home Gateway Vote & Win'' campaign^, which features the exclusive Disney series Home Gateway all-in-one router. Through this limited edition series, HKBN is gathering some of the world's most popular Disney characters and Marvel superheroes and is bringing them from the silver screen into the homes of consumers in Hong Kong - creating a fun reimagining of HKBN's all-in-one super router. The lineup of iconic characters featured include Iron Man, Spider-Man, and Captain America from Marvel, Woody and Buzz Lightyear from ''Toy Story'', Mickey Mouse plus many more.

HKBN Logo
HKBN Logo

Vote for your favourite Home Gateway designs and win

From now until 8 September 2019, you can participate in the ''Home Gateway Vote & Win'' lucky draw campaign by visiting HKBN's website hkbn.net/Disney. With no purchase necessary, participants can enter by simply choosing their top three favorite Home Gateway designs. Once submitted, participants will instantly receive a Hung Fook Tong e-voucher (valued at HK$24) and be entered in the lucky draw. Top prizes include the Grand Prize - Iron Man Mark 43 BUST 1:1 Bluetooth Speaker (1 of a limited edition of 888 made, valued at HK$19,999), the 2nd Prize - Iron Spider 1:1 Bluetooth Speaker (valued at HK$2,999), theme park tickets and more. The Home Gateway designs with the most votes will officially launch in the market at the completion of the campaign! The lucky draw results will be announced via HKBN's Facebook page on 19 September 2019. Vote now and show support for your favorite Disney and Marvel characters.

HKBN Co-Owner and Chief Marketing Officer - Residential Solutions, Elinor Shiu said, "Highlighted by a dream lineup of iconic characters like Mickey Mouse, Iron Man and Buzz Lightyear, our collaboration with Disney brings a whole new dimension of fun, excitement and creativity to Home Gateway. Like the multi-talented characters featured in all these designs, our all-in-one Home Gateway is a super router that combines enterprise-level home network security and parental control, with Wi-Fi and home telephone functionalities. More than just a router, our Home Gateway delivers everything a connected household could need in one exceptional value, easy-to-use device."

Robert Tam, Director and General Manager, Disney Consumer Products and Interactive Media, The Walt Disney Company, Hong Kong and Macau, said, "We are excited to bring Disney and Marvel storytelling and its beloved characters closer to our fans and consumers through a new collaboration with HKBN that introduces a unique opportunity to bring the magic of Disney into their homes."

Home Gateway supports blazing fast 2Gbps or 1Gbps broadband service

Starting in mid-October, Home Gateway will be available for both 1Gbps or 2Gbps home broadband users. New and upgrading subscribers of designated services will enjoy the same all-in-one features like enterprise-level network security, parental control, home Wi-Fi, telephone functionalities, 24/7 remote troubleshooting and more.

Through HKBN's collaboration with Trend Micro, a global leader in cybersecurity solutions, Home Gateway delivers a new paradigm in protection for all devices connected to the home network via "HKBN HomeGuard - Network Security" and provides added peace of mind with "HKBN HomeGuard - Parental Control", a feature designed to help parents flexibly manage and monitor a child's online activities.

Enterprise-level network security

"HKBN HomeGuard - Network Security" detects, analyses, and protects against external attacks and malicious network activities, blocks unsafe websites and files. The advanced deep pack inspection (DPI) technology offers 3-tier protection against common attacks and network intrusions for all devices connected to Home Gateway. To guard against the latest cyberattacks, Trend Micro regularly updates its system with the latest list of dangerous websites and malware.

Matthew Chan, Business Director of Trend Micro Hong Kong and Macau, said, "When it comes to devices connected at home, users often overlook issues of network security. Through our review of the HKBN Home Gateway service*, data reveals that the typical household has 10 devices connected to their home network. Our service intercepted a monthly average of 270 cyberattacks per household. It's also worth noting that 1 out of every 3 IoT devices were targeted by cyberattacks. This distressing trend means we must all be vigilant about cybersecurity, especially for IoT tech. By effectively blocking intrusions at the home network level, consumers and their devices will be better protected from unwelcome cyberattacks."

Parental Control: easy management of a child's online activities

More than ever, parents are increasingly concerned about their children's Internet activities -- like spending too much time online, or the risks of harmful websites or even predatory interactions. Through "HKBN HomeGuard - Parental Control", parents can easily manage and restrict a child's Internet activity such as blocking access to specific categories of websites, setting time limits for going online, and much more. Even while parents are away from home, they can stay informed about a child's Internet activities thanks to automated notifications and other reporting features sent via mobile app.

To download product shots of Disney-themed Home Gateway, please click https://bit.ly/2ZqXGtB.

^Trade Promotion Competition Licence Number: 52536

* Based on one month of HKBN HomeGuard customer data collected in July 2019

About Hong Kong Broadband Network Limited

Hong Kong Broadband Network Limited is a subsidiary of HKBN Group ("HKBN" or "The Group"), Hong Kong's second largest provider telecom services provider. The Group offers a wide range of information, communication and technology solutions for both residential and enterprise markets, including broadband and managed Wi-Fi services, voice communication, mobile services, OTT entertainment, data centre services, integrated cloud services, data connectivity and system integration. HKBN owns extensive fibre networks in Hong Kong, which covers over 2.3 million residential homes passed and thousands of commercial buildings. HKBN embraces "Make our Hong Kong a Better Place to Live" as its core purpose, and it takes great pride in developing its Talents into a competitive advantage. The Group is managed by Co-Owners (supervisory-and-above-level Talents in the Group) who have invested their own savings to buy the shares of HKBN Ltd. (SEHK Stock Code: 1310). HKBN Group is part of HKBN Ltd. For more information about HKBN, please visit www.hkbn.net/en.

Logo - https://photos.prnasia.com/prnh/20190604/2486375-1LOGO?lang=0

Source: HKBN Ltd.
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