HO CHI MINH CITY, Vietnam, April 8, 2018 /PRNewswire/ -- Honor, a leading smartphone e-brand, today announced its biggest sales event of the year, Honor World Carnival, will start this week to celebrate its overwhelming success in overseas markets during Q1 2018.
According to sales figures as of March 25, Honor's sales outside of China almost doubled in the first quarter of 2018. To thank fans for their support, Honor World Carnival will offer an unmatched US$270 million in cumulative savings to consumers. The discounts will be available across tens of Honor's global markets including Vietnam, one of the key markets in South East Asia for Honor.
"We want to thank our fans and consumers all around the world for helping us to succeed as a leading e-brand. We are offering unparalleled deals this year for Honor World Carnival," said Mr. George Zhao, President of Honor. "Honor World Carnival is part of our longstanding dedication to providing unrivaled products at unbeatable prices. We look forward to co-creating more fun experiences with our fans in Vietnam and bringing quality products which best fit in the needs of local young generations."
In Vietnam, Honor World Carnival promotions will start on April 10 on different platforms including LAZADA, Tiki and Shopee. Great deals will be promoted to Vietnamese customers who purchase Honor phones on these sites. Promotion details are as below:
| Platform |
Date |
Time |
Product on promotion |
Promotion details |
| LAZADA |
April 10, 2018 |
10am – 12pm |
Honor 9 Lite |
Voucher valued at 300,000 VND |
| 10am – 12pm |
Honor 7X |
Voucher valued at 500,000 VND |
||
| Tiki |
12pm – 1pm |
Honor 9 Lite |
Voucher valued at 300,000 VND |
|
| 10am – 12pm |
Honor 7X |
Voucher valued at 500,000 VND |
||
| Shopee |
12pm – 6pm |
Honor 9 Lite |
Voucher valued at 300,000 VND |
|
| 12pm – 6pm |
Honor 7X |
Voucher valued at 500,000 VND |
With a unique Internet-powered business model, unrivaled product, and unbeatable value, Honor has taken its successful business model from China to the global market. As Mr. George Zhao, President of Honor, announced in a launch event in London last December, Honor aims to become a top-five smartphone brand by 2020. Since then, Honor has continued building up its young, innovative, and trend-setting brand image in the Europe and US markets - the brand received ten "Best of CES" awards in the US in January and collaborated with fashion brand KOCHE at Paris Fashion Week in February.
During this year's first quarter, Honor has made major progress across Asia, where its massive consumer base represents significant growth potential. In Myanmar, Honor opened its first overseas experience store in January, integrating product experience together with lifestyle trends for a young generation. In Indonesia, Honor set up a local manufacturing line in March, demonstrating its commitment to Indonesian users and the local business environment. In Thailand, Honor signed agreements with over 3,000 stores across the nation, ensuring that Honor fans could purchase devices conveniently at the sales channel of their choice.
According to Sino Market Research, an independent market research firm, Honor surpassed all industry players in China, from January to December, in terms of sales volume and revenue, with shipment volume at almost 55 million, and sales revenue at CNY79 billion (over US$12 billion).
Honor World Carnival was first established in 2014 as a sales event to recognize its global fan base and consumers. This year marks the event's fifth consecutive year, and the company has more to celebrate than ever, following a spectacular year. Honor World Carnival will offer unprecedented prices, making it the prime time to purchase the brand's award-winning devices, with deals to be found for almost all Honor products, such as the Honor 6A, Honor 6C, Honor 6X, Honor 7X, Honor 8 Lite, Honor 9, Honor 9 Lite, Honor View10, and more.
About Honor
Honor is a leading smartphone e-brand under the Huawei Group. In line with its slogan, "For the Brave", the brand was created to meet the needs of digital natives through internet-optimized products that offer superior user experiences, inspire action, foster creativity and empower the young to achieve their dreams. In doing this, Honor has set itself apart by showcasing its own bravery to do things differently and to take the steps needed to usher in the latest technologies and innovations for its customers.
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