HANGZHOU, China, Dec. 30, 2021 /PRNewswire/ -- On December 29, 2021, the "Liangzhu Overseas Promotion: Picturesque Zhejiang Dialogue with the World (Western Europe)·Silk Tea Porcelain Online Exhibition" hosted by the Zhejiang Provincial Department of Culture and Tourism was officially launched on various cultural institutions and media platforms in France.
This event is the first online exhibition of the golden business card of Zhejiang in France. It showcases Zhejiang's traditional culture, historical heritage, and contemporary art through an online show.
Liangzhu is one of the birthplaces of Chinese civilization, which has exemplified the five thousand-year histories of China. As the continuation of civilization, silk, tea, and porcelain have continued to develop with the times. As a typical Chinese cultural element, they all have significant influence worldwide.
As one of the earliest countries in contact with silk tea porcelain, France has its silk and tea industries, and the words "celadon" came from the French.
The theme of the online exhibition is "Enriching the heart, contemplating the beauty of the times." It is divided into three sections: continuation, evolution, and groundbreaking. It uses avant-garde art to select a representative group of contemporary artists from Zhejiang to show the traditional culture of Zhejiang.
In addition, the exhibition also uses cutting-edge interactive technology through graphics, 3D modeling, and other methods to allow the French people to know the silk, tea, porcelain, and Liangzhu culture from multiple dimensions.
France is as culturally diverse, enthusiastic, and inclusive as Zhejiang. Although the pandemic has blocked communication, culture and art are the world's universal languages. The Zhejiang Provincial Department of Culture and Tourism organized this promotion online to hope that the French people can come to Zhejiang and experience the incredible charm of this place on the ground after the pandemic.
