SHANGHAI, Dec. 19, 2019 /PRNewswire/ -- Shanghai International Smart Retailing Show (SRS), sponsored by Shanghai Sinoexpo Informa Markets International Exhibition Co., Ltd., is a professional platform that brings together the upstream supply chain and purchasers of smart retail to show new technologies, new products and overall solutions in the current industry. At the site of the exhibition ended in 2019, the latest face recognition technology, smart medical shops, biological recognition, AI CITY, retail cold chain solutions, overall solutions of smart retail, etc. were displayed.
The exhibits of 2020 SRS will include: smart retail & store, smart retail application technology, commercial information equipment for smart retail, smart commercial facilities and equipment, products and supply chain service, shared lifestyle, commercial robot and 5G+artificial intelligence.
Recently, as 5G communication technology embarks in Shanghai, the first smart retail store equipped with 5G network, located at No. 917, East Wenshui Road, Hongkou District, opened, and many users experienced "non-inductive payment" immediately of taking what they want and then 'leaving without waiting" in line to pay.
All kinds of smart retail stores in the 4G era are basically self-service and cannot really be "non-inductive". Self-service refers to pay by face-scanning or scanning the two-dimensional code after scanning the barcode of goods on self-service cash register. Although such a service process can save a lot of labor costs, if there are many people consuming in the store at the same time, it cannot save the queuing time for payment.
Compared with 4G, 5G has a broader upload bandwidth, which, in visual artificial intelligence, can quickly upload the captured images and videos to the cloud for analysis and interpretation and the delay is almost negligible. After entering the store, all the goods can be selected arbitrarily and the goods can be recorded whether they are on consumers' hands, bags or pockets. When checking out, consumers only need to walk out of the gate and the mobile phone will automatically receive the deduction bill. It only needs one second for payment without queuing.
Great Changes in Retail Industry Driven by 5G
Changes in retail industry by 5G are not only such. With the rapid application and popularization of artificial intelligence, Internet of Things and 5G communication technology, the economy, society, production and life of the country are increasingly running on the network, and the world has entered the era of Internet of Everything. The whitepaper GIV2025 Opening the Industrial Pattern of Intelligent World, released by Huawei last year, pointed out that the fourth technological revolution based on ICT network and driven by artificial intelligence is bringing people into an intelligent world in which all things are perceived, all things are interconnected, and all things are intelligent.
It is not difficult to see that 5G, which has stirred up huge waves in the market recently, will offer more possibilities for the Internet of Everything. At present, in the field of international technical standards, China is undoubtedly in the leading position in 5G technology. Therefore, the Internet of Everything will also become an irreversible change trend in retail industry. The industry giants are strategizing to speed up the early layout of the market, and the industry pioneers like Ali, Tencent and JD are trying their best to develop quickly. Among them, in combination with the application of 5G communication technology, Cloud Pick provides a scheme of "taking what consumers want and then leaving without waiting in line to pay", which is not only one of Intel 5G strategic blueprint, but also one of the main partners of Intel's new retail plan. In addition, Suning Technology, driven by the newly released smart retail brain, has not only opened up the channel between consumers and brand owners and constructed a personalized customization retail model, but also promoted the large-scale replication of digital and highly digital stores and accelerated the digital upgrading of traditional retail stores.
Global Smart Retail Innovation promoted by 5G
5G, as a historic turning point in the industry, is not only an evolution of communication technology, but also a complete and comprehensive technological innovation, which will subvert the tradition of all walks of life, bring new technological ecology and business model and change the way to experience the world and run business.
5G can provide a strong infrastructure for smart retail, but industry insiders believe that for retail enterprises, a complete set of systems including Internet of Things, big data, AI and others need to be built before they can undertake and utilize the power of 5G for retail industry. Three-dimensional digital reconstruction technology of physical store based on computer vision and digital and visual identification technology for in-store goods and consumer shopping behavior provide retailers with the ultimate smart store solution of high speed, low delay, large bandwidth and super-large scale computing connection, fully realizing the real-time digitalization of people, goods and markets in the whole store and further expanding the diversity of marketing management scenarios in smart digital stores.
Let us focus on new retail in 2020.
What new changes will 5G bring to new retail in 2020? For those interested in Shanghai International Smart Retailing Show, held from April 27-29, 2020 in Shanghai New International Expo Center, please click: https://sinoexpo.ubmonlinereg.com.cn/Registration/default.aspx?fid=962&lang=en&source=PR&Remark=Dec
Sign up now, visit for free, and have a better chance to win exquisite gifts.
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