Annual Revenue of $354.5 M, Represents 20.5% Year Over Year Growth
with Significant Expansion in North America, APAC, and the Middle East
HONG KONG, March 21, 2023 /PRNewswire/ -- Sisram Medical Ltd (the "Company" or "Sisram",: 1696.HK; together with its subsidiaries collectively referred to as the "Group"), a global consumer wellness group, featuring a first-of-its-kind synergistic ecosystem of business building blocks and consumer-focused branding, ranging from Energy Based Devices, injectables, aesthetics and digital dentistry, personal care and more, today announced its audited consolidated annual results for the year ended December 31, 2022 (the "Reporting Period").
2022 ANNUAL FINANCIAL HIGHLIGHTS
KEY ACHIEVEMENTS
FINAL DIVIDEND
2023 STRATEGY & OUTLOOK
Focus on strategic market while keep expanding globally
Maintain and strengthen the company's global position by strategically focusing on the in-depth development of China and North American markets, while continuing to cultivate marketing efforts in key regions such as the European market. By leveraging the strength of the successful establishment of the new direct business channel in Dubai in early 2023, the company will continue to explore more development opportunities in the Middle East market.
Boost Brand Visibility Through Targeted Marketing Strategies
Sisram will follow a customer-centric approach and leverage social media, brand activities and KOLs to achieve a successful marketing transformation and deliver customized products and experiences. The approach will transform from marketing to clinics to marketing to consumers, as well as from regional marketing to global marketing.
Innovative R&D to Enrich the Wellness Ecosystem
Sisram will accelerate the improvement of its current best-sales product line while exploring new high potential wellness domains in order to constantly create ongoing growth engines.
With a focus on promoting the development of the injectables business line, intensive attention will be paid to the launch of the long-lasting botulinum toxin product Daxxify in mainland China, Hong Kong S.A.R and Macao S.A.R. The company is also developing comprehensive wellness solutions based on a combination of energy-based devices, injectables, personal care and aesthetic dentistry.
Customer-Centric Approach: High-quality Service to Enhance Customer Experience
Sisram will enhance its post-sales team by following the customer journey and offer the instant support, circulating valuable feedback back to sales and R&D team. In 2023, the Company plans to build the first Sisram Concept Centre in North America, which integrates clinical treatment, showroom, training, and marketing tools to deliver the image of a wellness ecosystem.
Outlook
Management expects to record revenue growth of at least 15% -25% in the whole year of 2023.
Mr. Liu Yi, Chairman and Executive Director of Sisram, commented: "In 2023, we will accelerate the development of Sisram Global Wellness Ecosystem with strategically focus on China and North America market. By implementing a customer-centric approach in our business, we will strengthen the customer experience by providing comprehensive solutions on a global scale."
Mr. Lior Dayan, CEO of Sisram and Alma, said: "As we look back on the remarkable progress and achievements of our Company in 2022, we are also reminded of even greater opportunities that lie ahead. We will further strengthen our core digital architecture to foster collaborations and increase synergies throughout the Company. With our focus on providing innovative wellness solutions, we will actively explore new opportunities that will enable us to expand our market share and deliver exceptional customer experiences."
About Sisram Medical Ltd
Sisram Medical Ltd (1696.HK) is a global consumer wellness group, featuring a first-of-its-kind synergistic ecosystem of business building blocks and consumer-focused branding, ranging from Energy Based Devices, injectables, aesthetics and digital dentistry, personal care and more. The company is majority-owned by Fosun Pharma, one of China's leading healthcare groups. On September 19, 2017, Sisram Medical went public, becoming the first Israeli company ever to trade on the Main Board of the Hong Kong Exchange.
Sisram Medical – Enhancing Quality of Life
http://www.sisram-medical.com
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