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Twitter strengthens presence at All That Matters with more content partners and new content deals in Asia Pacific

2018-09-06 13:19 3793
  • Twitter will participate in five content sessions across the conference including a Twitter x TV keynote on Wednesday by Twitter's Global VP of Content Partnerships, Kay Madati (@kaymadati), who will be joined by partners ArirangTV, NBCUniversal, Network18, and SBS Australia
  • The company will announce an exciting slate of new premium live streaming and in-stream video content deals across sports, news and entertainment at the event next week

SINGAPORE, Sept. 6, 2018 /PRNewswire/ -- Twitter is the best place to see what's happening in the world and to talk about it. Twitter will expand its presence at the All That Matters 2018 conference in Singapore next week, speaking at five content sessions, hosting a special TwitterFronts event for partners and advertisers, and unveiling new premium video content offerings and live programming to brands and agencies in the region.

Twitter's Global Vice President for Content Partnerships, Kay Madati (@kaymadati), will lead a keynote panel on Wednesday, 12 September, with content partners from ArirangTV, NBCUniversal, Network18, and SBS Australia, to discuss the complementary relationship between TV and Twitter content collaborations across Entertainment, Sports and News. Twitter will also be represented at the following sessions at the All That Matters conference:

Tuesday, 11 September 2018

  • 10:00 - 10:25 - Fireside chat - The Future of Music, Brand, and Media Partnerships - Jennie Sager (@thejenspot), Director, Content Partnerships, Asia Pacific, Twitter
  • 16:00 - 18:30 - TwitterFronts event

Wednesday, 12 September 2018

  • 9:15 - 10:05 - Panel - Insights as a Service: The Future of Live Sports Data - Maurizio Barbieri (@maurizio), Head of Sports Partnerships for SEA & Greater China, Twitter
  • 11:20 - 11:50 - Keynote - TV x Twitter: Content, Conversations and Driving Tune-in - Kay Madati (@kaymadati), Global VP of Content Partnerships, Twitter
  • 14:25 - 15:20 - Panel - From Over The Top to the Back of the Net - Aneesh Madani (@aneeshmadani), Head of Sports Partnerships, Asia Pacific, Twitter
  • 15:20 - 16:20 - Panel - Video Streaming: Content, Costs and Conversion - Ryan Moore (@mooreryan), Head of Global Video Solutions, Twitter

"Twitter is the best place to see what's happening around the world and to talk about it. Twitter continues to invest in a great depth and breadth of premium video content to our platform," said Maya Hari, Vice President of Asia Pacific, Twitter. "With a successful track record in the region and globally, we are excited to unveil more premium video content at All That Matters this year and strengthen our presence and partnerships in Asia Pacific."

Follow @TwitterMktgSG and @AllThatMatters for live updates and content from All That Matters.

About Twitter

Twitter is what's happening in the world and what people are talking about right now. From breaking news and entertainment to sports, politics, and everyday interests, see every side of the story. Join the open conversation. Watch live streaming events. Available in more than 40 languages around the world, the service can be accessed via twitter.com, Twitter Lite (mobile.twitter.com), an array of mobile devices, and SMS. For more information, please visit about.twitter.com, follow @TwitterSG, and download both the Twitter and Periscope apps at twitter.com/download and periscope.tv.

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Source: Twitter
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