ROTTERDAM, Netherlands, June 20, 2023 /PRNewswire/ -- Shanghai Zhenhua Heavy Industries (ZPMC), a leading manufacturer of port machinery, recently participated in TOC Euro 2023, a major European exhibition catering to professionals in the port and container supply chain industry. The event took place from June 13-15 at the Ahoy Center in Rotterdam, the Netherlands. As a key TOC sponsor, ZPMC was able to place their booth at the center of the venue, ensuring maximum brand visibility and drawing the attention of many visitors.
On the first day, Liu Chengyun, Assistant General Manager of China Communications Construction Group (CCCC) and Secretary of the Party Committee and Chairman of ZPMC, made an appearance. Accompanied by ZPMC Vice President Shen Qiuyuan, Liu engaged in several productive business discussions and granted an interview to the Hague Branch of Xinhua News Agency, highlighting ZPMC's active involvement in the industry.
During the event, Mr. Liu had valuable meetings with some of ZPMC's most important clients including Maersk Group, Dubai World, Cosco Shipping, CMA CGM and Qingdao Port as well as some key accessory suppliers. They engaged in extensive discussions, delving into effective cooperation strategies for ongoing and future projects, defining strategic directions, and gaining valuable insights into the industry's future prospects.
Recognizing ZPMC's leadership in the port machinery manufacturing sector, the organizer invited the company to deliver a speech highlighting the prevailing trends in terminal automation and terminal intermodal transportation sectors. ZPMC executives specifically focused on the present and future advancement of automated rubber-tired gantry (ARTG) cranes. During the presentation, they elaborated on the fundamental concept behind ZPMC ARTG cranes, citing several of the equipment's outstanding achievements in port automation enabled by the effective utilization of robust data and the superior performance of the equipment.
At the event, ZPMC gave three product presentations: The Green Technology behind the Flow Machine, ZPMC Simulation Technology and Intelligent Storage Solutions. The presentations were successful in showcasing the diversification of the business development roadmap. They shed light on ZPMC's perspective on the future direction of the industry and outlined the strategic plan for expanding into new markets.
Major port operators around the world are working on decarbonization and emission reduction plans, which will drive the demand for reducing carbon emissions in equipment production and operations.
"Cooperation between companies from different countries is crucial for a more resilient global supply chain. Chinese companies' production capacity advantage in new energy can support European ports in achieving low-carbon environmental protection and energy transformation goals," said Liu Chengyun.
Next steps for the port machinery manufacturer include prioritizing the development of a more environmentally friendly product lineup, streamlining the delivery cycle, and harnessing the power of AI to enhance the existing capabilities of its ARTG cranes. Additionally, ZPMC aims to leverage AI to expand into new areas of automated terminal technology, marking a strategic push towards innovation and growth.