New enVision Partner Program allows partners to invest in TANDBERG based on their core competencies
HONG KONG, March 11 /PRNewswire-Asia/ -- TANDBERG, (OSLO: TAA.OL) the leading global provider of telepresence, high-definition (HD) video conferencing and mobile video solutions, today introduced an exciting new partner program in Hong Kong that will build an enhanced, long-term collaboration platform for TANDBERG and its partner community.
TANDBERG's enVision partner program offers partners the flexibility to scale their investment and engage in various aspects of the program based on their core competencies and market focus. Partners will be categorized into four areas of specialization, namely audio/visual specialists, visual communication specialists, systems integrators, and services providers. In addition, TANDBERG has significantly increased the size and scope of its marketing fund and support resources - including customised tools and training programs to develop each partner's specialization - to help key partners accelerate their business.
Lars Ronning, TANDBERG's President in Asia Pacific (excluding China and Japan) said, "The new enVision program empowers our partners to drive increased profits through developing a clear differentiation for their business, based on demonstrated competency around the solutions they provide as well as the market segments they serve. Video is truly the next killer application and TANDBERG, together with our partners, is in the best position to win."
Under the auspices of the enVision Partner Program, TANDBERG will continue to work with its partners in 3 levels of certification - Platinum (highest level), Premier (intermediate) and Authorised (entry level). These partners are categorized according to their business solution in the following areas:
* Audio Visual Specialist:
AV Specialists are highly competent in meeting room design and
integration.
* Visual Communication Specialist:
VC Specialists have extensive expertise in visual communications and
TANDBERG products.
* System Integrator:
System Integrators are focused around networking, operating
environments, storage and contact centre technologies.
* Service Provider:
Service Providers can provide total communication and network
infrastructure management on a global or regional level with a
guaranteed service levels.
With its fierce advocation of open standards and solid year-on-year growth, TANDBERG has continued to be an attractive partner for many of Asia Pacific's top channel partners. "Hong Kong is experiencing a huge growth in the collaboration market with many of our customers looking for ways to work more efficiently, particularly those with offices in different locations. Instead of now trying to work across the entire collaboration chain, we'll now be even better equipped to work with our customers in a more specialised manner," said Ms Molly Chow, Chief Sales Officer, Vega Technology.
According to industry analysts, the video conferencing market in Asia Pacific is poised to grow into a US$1.7 billion industry by 2014.
TANDBERG's continued focus on channel and partner development comes off the back of the recent appointment of Adam Britten as TANDBERG's Asia Pacific Channel Development Director.
For more information, go to http://www.tandberg.com/partners/reseller.jsp .
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About TANDBERG
TANDBERG is the leading global provider of telepresence, high-definition video conferencing and mobile video products and services with dual headquarters in New York and Norway. TANDBERG designs, develops and markets systems and software for video, voice and data. The company provides sales, support and value-added services in more than 90 countries worldwide. TANDBERG is publicly traded on the Oslo Stock Exchange under the ticker TAA.OL. Please visit http://www.tandberg.com for more information.
TANDBERG is a trademark or registered trademark in the U.S. and other countries. All other product and company names here in may be trademarks of their respective owners.
Contact:
Nilesh Pritam
TANDBERG
Tel: +65-9369-5477
Email: nilesh.pritam@tandberg.com
