Prominent technology experts and top IC companies to discuss new Smartphone design and other hot technologies at IIC-China in Shenzhen

Live product teardowns feature face-off of new Smartphones and tablet PCs; technical conferences also cover latest embedded system, analog and power technologies that fuel next-generation electronics  

HONG KONG, Feb. 17, 2011 /PRNewswire-Asia/ -- Global Sources (Nasdaq: GSOL) announces today that top international semiconductor companies such as ADI, Freescale, Intel, NXP and STMicroelectronics are scheduled to exhibit and speak at the 16th International IC-China Conference & Exhibition (IIC-China, http://www.english.IIC-China.com). The three-day event, which also features keynotes by leading technology figures and six highly-anticipated live product teardowns, isset to take place in Shenzhen in the Pearl River Delta - China's major electronics design and manufacturing hub - on February 24-26 at Shenzhen Convention & Exhibition Center.

Experienced analysts from Global Sources are scheduled to perform two live product teardowns on each day. The first teardown aims to give engineers a chip-by-chip, technology-by-technology analysis of two international and local branded Smartphones. Another session is scheduled to provide an in-depth look inside two popular tablet PCs.

Conferences focus on what's hot in China

According to a report from Coda Research Consultancy, China's Smartphone market is expected to experience the largest growth worldwide, quadrupling to reach a compound annual growth rate of 29 percent by end of 2015, with sales predicted at 97.6 million units that year. IIC-China's rich technical content includes a series of conferences on Smartphone design, as well as other hot technologies in China's electronics industry, including embedded, analog and power technologies.

Top-notch speakers giving keynotes at these conferences include:

• Smartphone - Yan Chenwei, Vice President, Qualcomm - world leader in 3G and next-generation mobile technologies; Song Chongwen, Manager, FTA Division, Telecommunication Metrology Center of MIIT
• Embedded Systems - Professor He Limin, Beijing University of Aeronautics and Astronautics, widely known as "Father of Embedded System in China"; Director, Embedded System Association; Standing Committee Member, Embedded System Expert Committee of China Computer Federation
• Power - Wu Wei, Chief Engineer, Shenzhen Chuangwei-RGB Electronics Co. Ltd; Jane Hsu, Director of Taiwan Market Research, IMS Research
• Analog - Jae Inh Song,  Executive Vice President of Sales and Marketing, Dongbu HiTek, world leader in specialty foundry

Experts from technology companies including Fairchild, Leadcore, Micron, NXP, Parasoft, STMicroelectronics and TriQuint Semiconductor are also scheduled to speak at the conferences.

Design engineers and technical managers can also have the opportunity to attend over 30 technical application courses (TAC) and TechShare sessions, which are scheduled to showcase the latest IC solutions from vendors such as ADI, Grace Semi, IDT, Silicon Labs and Skyworks. In addition, Intel is planning to collocate its full-day technical road show focusing on embedded solutions with IIC-China.

"As China continues to grow as the world's manufacturing base of electronics products as well as a key consumer, the design capability of its manufacturers plays an increasingly important role in maintaining their competitiveness in the domestic and global markets," said Brandon Smith, President of Global Sources' joint venture eMedia Asia Limited. "For instance, Huawei, China's top electronics company, filed 6,770 new patents in 2009. According to the World Intellectual Property Organization (WIPO), Huawei ranked second in terms of patents applications under the WIPO Patent Cooperation Treaty."

"IIC-China has been bringing the world's latest IC products and enabling technologies to the doorstep of China's design engineers. I believe this face-to-face interaction goes a long way in inspiring innovative design and new ideas in China," Smith continued.

Top IC and component vendors to showcase latest products

The exhibition is set to feature close to 550 booths with over 230 exhibitors. The world's leading semiconductor companies, including ADI, Atmel, Freescale, Fujitsu, Intel, Intersil, Maxim, Micron, NXP, On-Bright, On Semiconductor, ROHM, Silicon Labs, STMicroelectronics and Vishay, are scheduled to showcase their latest solutions and products to China's engineering community. Exhibiting alongside them are key distributors including Advanced MP Technology, Eluomeng, Richardson Electronics and RS Components, as well as top local IC companies and design houses such as BYD Microelectronics, Beijing Nufront, Go2Silicon and Sino IC.

Engineers can also see the latest semiconductor devices and solutions from Taiwan and Korea vendors at the regional pavilions.

Leading passive-component suppliers such as EYANG Technology Development, Mornsun and Shenzhen Sunlord Electronics are also set to showcase their products at the Components Zone. Attendance at IIC-China is free for industry professionals. Interested parties can register for IIC-China in Shenzhen at http://www.english.IIC-China.com.

China ACE Awards honor innovation

During IIC-China, EE Times-China - leading electronics design title for mainland engineers published by eMedia Asia - plans to announce the winners of the highly-anticipated China ACE (Annual Creativity in Electronics) Awards 2011. The awards, which seek to honor technologies and people that facilitate innovative electronics design in China, include seven categories of product awards and six company/people categories.

For the finalist list and other information on China ACE Awards 2011, please visit
http://www.eet-china.com/ace.

About Global Sources

Global Sources is a leading business-to-business media company and a primary facilitator of trade with Greater China. The core business uses English-language media to facilitate trade from Greater China to the world. The other business segment utilizes Chinese-language media to enable companies to sell to, and within Greater China.

The company provides sourcing information to volume buyers and integrated marketing services to suppliers. It helps a community of over 967,000 active buyers source more profitably from complex overseas supply markets. With the goal of providing the most effective ways possible to advertise, market and sell, Global Sources enables suppliers to sell to hard-to-reach buyers in over 240 countries.

The company offers the most extensive range of media and export marketing services in the industries it serves. It delivers information on over 4.7 million products and more than 262,000 suppliers annually through 14 online marketplaces, 13 monthly print and 18 digital magazines, over 80 sourcing research reports and 20 specialized trade shows which run 57 times a year across nine cities. Suppliers receive more than 192 million sales leads annually from buyers through Global Sources Online (http://www.globalsources.com) alone.

Global Sources has been facilitating global trade for 40 years. Global Sources' network covers more than 60 cities worldwide. In mainland China, Global Sources has about 2,700 team members in more than 40 locations, and a community of over 2 million registered online users and magazine readers for its Chinese-language media.

About eMedia Asia Limited

eMedia Asia Limited is a joint venture between Global Sources (60%) and United Business Media's EETimes Group (40%).

eMedia Asia provides 500,000-plus technology decision-makers throughout Asia and China with access to a multichannel media network. Through its technical events, publications and online network, eMedia Asia leads in providing the region's electronics community with the business and technical information they need to remain competitive.