Celebrating 'Your Day', Joint Promotion Grants SPG(R) Members and MasterCard(R) Cardholders an additional night for travellers to make it their own at over 100 Starwood Hotels & Resorts across the Asia Pacific Region
SINGAPORE, Dec. 19, 2012 /PRNewswire/ -- Starwood Hotels & Resorts Asia Pacific and MasterCard Worldwide today announced 'Your Day' - an exciting joint promotional campaign that rewards its Starwood Preferred Guest (SPG®) members and MasterCard cardholders an extra day to make it their own. From December 1, 2012, to March 31, 2013, SPG members and MasterCard cardholders who book a consecutive three-night stay at over 100 Starwood Hotels & Resorts across Asia Pacific via www.spg.com/mastercardyourday will receive the third night free.
"The 'Your Day' campaign is SPG and MasterCard's way of rewarding their members and cardholders, giving travellers yet another great reason to get up and go in pursuit of their passions and interests. The concept is solely focused on the guest -- it's their extra day to spend exactly as they please," says Nelli Yong, Vice President, Brand Management, Asia Pacific, Starwood Hotels & Resorts Worldwide, Inc.
From soaking up the charged atmosphere of the bustling Cotai strip at the Sheraton Macao Hotel, Cotai Central to sipping signature cocktails and listening to the crash of the waves by the beach at the unencumbered Sheraton Fiji Resort, 'Your Day' opens up a world of possibility across eight of Starwood's nine compelling and distinctive brands in Asia Pacific, including Sheraton, Westin, Le Meridien, St. Regis, The Luxury Collection, W Hotels, Aloft, and Four Points by Sheraton in the region's most popular destinations.
Other hotels that are part of the campaign include the newly opened Twelve at Hengshan, A Luxury Collection Hotel Shanghai; W Retreat & Spa Bali - Seminyak; Le Meridien Koh Samui Resort & Spa; The St. Regis Sanya Yalong Bay resort; Four Points by Sheraton Sydney, Darling Harbour; Aloft Bangkok - Sukhumvit 11; and The Westin Gurgaon New Delhi, among over 110 other properties. "'Your Day' caters to a myriad of interests. Whether you are into relaxing resorts amid rich cultural traditions or sophisticated epicurean experiences at the height of urban living, we provide the setting and services that make your day, as our guest, all the more special," adds Ms. Yong.
"We're starting to see a shift in sensibility amongst consumers from a desire to 'own' to a desire to 'experience,' and we're constantly exploring new ways to cater to this," said Nagesh Devata, Head of Acceptance & Merchant Development at MasterCard for Asia Pacific, Middle East & Africa. "Partnering with Starwood on this joint promotion is yet another example of MasterCard's commitment to give cardholders Priceless experiences."
To enjoy 'Your Day', guests must book their stays for at least three consecutive nights at participating hotels and resorts in Asia Pacific via www.spg.com/mastercardyourday from December 1, 2012 to March 31, 2013, and pay for their stay using a MasterCard card. The stay is valid from December 1, 2012 until April 30, 2013. MasterCard cardholders who are not SPG members can sign up for the SPG membership online for free.
For further information, terms and conditions and list of participating hotels and resorts, please visit www.spg.com/mastercardyourday.
About Starwood Preferred Guest®
Starwood Preferred Guest® (SPG®) is an innovative, award-winning frequent traveler program that unites each of Starwood's 9 distinctive hotel brands and includes more luxury hotels in more destinations around the world. SPG reinvented the hospitality loyalty landscape when it launched in 1999 with its breakthrough policy of no blackout dates, and over the years has continued its tradition of innovation with enhancements such as Cash + Points, SPG MomentsSM, and most recently Your24TM and SPG LifetimeTM. In addition to Free Night Awards at over 1,100 hotels and resorts and Award Flights on over 350 major airlines without blackout dates, the Starpoints ® that members earn through SPG can be redeemed for access like to no other to experiences in music, sports and the arts through SPG Moments. SPG also has an ongoing commitment to digital innovation to meet the needs of today's connected global traveler - from the SPG app for iPhone that utilizes state-aware technology to create a more personalized hotel stay to Starwood's Best Rate Guarantee on SPG.com, to SPG's integration within various social media platforms. Offerings such as these have helped SPG build a passionate member base among the world's most frequent travelers. Learn more at spg.com and spg.com/moments and connect with us on facebook.com/spg, twitter.com/spg, foursquare.com/spg, pinterest.com/spglife, and youtube.com/spg.
About Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 1,128 properties in nearly 100 countries and 154,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Meridien®, Sheraton®, Four Points® by Sheraton, Aloft®, and ElementSM. The Company boasts one of the industry's leading loyalty programs, Starwood Preferred Guest (SPG), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood also owns Starwood Vacation Ownership, Inc., a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands. For more information, please visit www.starwoodhotels.com
