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Hilton Worldwide Offers New Gateway to the World for Chinese Travelers

2013-10-23 10:00 6664

New Integrated Chinese Website Launched to Provide Greater Booking Convenience and Added Benefits to Chinese Travelers

SHANGHAI, Oct. 23, 2013 /PRNewswire/ -- Hilton Worldwide today announced an integration of their Chinese brand websites under the www.hilton.com.cn domain, which now allows Chinese travelers to book some of the world's best hotels from Hilton Worldwide all in one place. The revamping of their online platform in China keeps with the company's mission to ensure a global standard of service but with local preferences factored in and coincides with Hilton Worldwide's 25th Anniversary celebrations in China.

The enhanced website is specifically designed to be more user-friendly for Chinese guests, making booking the dream trip a more enjoyable and interactive experience. The site also features enticing offers catering for guests who desire something extra special during their hotel stay: a culinary delight, spa treatment, wedding venue or meeting facility. The new booking engine is another key advancement in Hilton Worldwide’s online presence in China, and enables Chinese travelers to save time on a more stable site with faster search functionality and the very best room rates at top locations in the Greater China region as well as in Asia, Europe and North America.

"Hilton Worldwide is committed to bringing some of the very best travel options to our Chinese customers in over 90 countries where we operate. We believe in continuous innovation and the best method to realizing this goal is to always be looking for ways to upgrade our services," said Bruce McKenzie, senior vice president of operations, Greater China & Mongolia, Hilton Worldwide, "A modern, fresh and intuitive online booking portal ensures that we keep pace with the needs of the modern Chinese traveler."

In addition to the new integrated Chinese website, Hilton Worldwide has launched a Destination Marketing Campaign for the Asia Pacific region. The Destination Marketing Campaign promotes special rates for hotels in top destinations, not only in Greater China, but also in popular international destinations among Chinese travelers, such as Bangkok, Seoul and the islands of Bali, Hawaii and the Maldives. Guests can enjoy special low rates starting from CNY 386 per night until December 31, 2013. For more details, please log on to the special campaign website: www.hiltonhoteldeals.com.

Hilton Worldwide is dedicated to providing localized services and has introduced a travel package designed for the Chinese business traveler, the Business Plus promotion, which includes comfortable accommodation, complimentary daily breakfast, Wi-Fi and a daily newspaper, starting from CNY 570 per night until December 31, 2013. In addition, Hilton Huanying, a program for Chinese guests travelling abroad, brings familiar comforts throughout their stay. Being Chinese for the word "welcome," the Huanying program is offered in 51 different hotels worldwide and includes services from front desk team members fluent in Chinese to in-room amenities and traditional breakfast items.

Source: Hilton Worldwide
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