More than one million free nights awarded to members
LONDON, Feb. 20, 2014 /PRNewswire/ -- Hotels.com®, a leading online accommodation booking website, has today announced its Welcome Rewards® customer loyalty programme has passed over 10 million members.
(Logo: http://photos.prnewswire.com/prnh/20120628/540164)
Hotels.com celebrates its 10-millionth Welcome Rewards member, reflecting a sustained period of growth for the industry-leading loyalty programme. There has been a robust uptake by travellers since its launch in 2008. To date, well over one million free nights have been awarded, allowing members to literally earn rewards while they sleep.
In the Welcome Rewards programme, customers can earn a free* night at more than 100,000 hotels across the world for every 10 nights stayed, with no blackout dates.
The Top 10 redeemed destinations in the Asia Pacific region in 2013 were:
Clive Peoples, VP loyalty at the Hotels.com brand, commented, "Ten million members is a significant milestone, and one which we are extremely proud of. We set out to make this an easy-to-use programme which would reward our customers generously, so it's great to see the growing uptake of Welcome Rewards."
"We'd like to take this opportunity to thank all of our members for their ongoing support. Welcome Rewards is our way of giving back to our loyal customers, providing them with a loyalty programme that is easy to use and rewarding."
* Subject to Welcome Rewards terms and conditions, as set out at www.hotels.com. Taxes and fees apply to the free night.
