HONG KONG, Nov. 11 /Xinhua-PRNewswire/ -- C Y Foundation Group Limited (HKEx: 1182) ("CY Foundation" or the "Company"), a company providing a digital entertainment platform across China, is delighted to announce it has obtained authorization to exclusively host the 2008-2009 International e-Sports Festival ("IEF"). The authorization is granted by the Network Media Center of the Central Committee of the Communist Youth League of China and the organization authority of IEF.
The 2008 IEF Finals will be held from December 5 to 8 in the city of Wuhan, China. The IEF tournament is a high profile online game event featuring popular RPG (role play games) and casual games. Top e-sports athletes from China, Korea, Japan, France, Sweden, Ukraine, Singapore and Hong Kong will compete in front of a projected 100,000 spectators for cash prizes of up to RMB 1 million. The IEF finals are expected to attract extensive domestic media attention in both China and Korea, considered the most valued digital entertainment markets in the world. Teddy Cheng, Executive Chairman of CY Foundation said "We are excited to be the exclusive host of the IEF events. E-sports in Korea and China are increasingly gaining more attention. This year's IEF involves over 1,000 internet cafes and hundreds of universities to sign up players for the event. There will be online broadcasts of the IEF finals to an estimated 5 million viewers across China."
The official website of IEF is http://www.e-ief.com . Currently, it features the world's most successful e-sport titles including 'WarCraft', 'Starcraft' and 'Counter Strike'. This year, CYF will expand the IEF event to include the popular casual games Doudizhu (Fight the Landlord) and Texas Hold'em. The Company plans to enrich the newly established IEF platform by adding products, services and non-stop daily tournaments. CYF will launch IEF terminals in internet cafes operated by CY Foundation's franchisees and allied partners. The IEF terminals will attract players, draw worldwide attention to the online game tournament platform and strengthen the Company's position in China's digital entertainment market. "By successfully hosting the IEF events, we will further increase CYF's position in China as a leading player in the fast growing digital entertainment and online game market." Mr. Cheng said.
About CY Foundation
C Y Foundation is an interactive digital entertainment company focused on providing quality entertainment across China. It is the only company dedicated to organizing and running P2P tournaments for prizes throughout China. The Group will provide "green" Internet cafes in China and a national electronic tournament platform to develop the online tournament gaming market. Website: http://www.cyfoundation.com .
For more information:
C Y Foundation Group Limited
Michelle Lau
Tel: +852-2833-9516
Email: michellelau@cyfoundation.com
