City of Dreams Launches Online Media Portal

City of Dreams

2009-05-27 22:39 1072

Online media resource provides extensive information on City of Dreams

MACAU, May 27 /PRNewswire-Asia/ -- City of Dreams today officially launched a new online dedicated Media Portal providing the latest news together with in-depth background information on activities associated with Macau's latest integrated urban entertainment destination. City of Dreams is being developed by Melco Crown Entertainment Limited (Nasdaq: MPEL), an entertainment company listed on the NASDAQ Global Select Market.

(Photo: http://www.prnasia.com/sa/2009/05/07/200905071536.jpg )

The Media Portal, www.cityofdreamsmedia.com, a trilingual site launched in English, Traditional and Simplified Chinese versions, is an in-depth information resource focused on the 'next generation' leisure and entertainment, hotel, food and beverage, retail and lifestyle offerings at City of Dreams.

Mr. Greg Hawkins, President of City of Dreams, said, "The new online press site will help facilitate local, regional and international media in the provision of high quality, regularly updated and relevant information pertaining to the news and activities that contribute to a City of Dreams experience.

"The site will bring the very latest news and information together with comprehensive background details on all of our current activities during our Grand Opening on June 1" he said.

The Media Portal will be updated on a regular basis (and daily during the City of Dreams Grand Opening on June 1), with news and photo updates that are downloadable for media use, and features a media enquiry response section.

The initial opening of City of Dreams will feature a 420,000-square-foot casino, a diverse array of accommodation consisting of the Crown Towers, which offers unrivaled levels of personalized service, lavish style and uncompromising sophistication, and the exciting music-inspired Hard Rock Hotel, with its unique combination of electrifying music themes and memorabilia. Over 20 restaurants and bars, an impressive array of some of the world's most sought-after retail brands within The Boulevard, a unique lifestyle precinct operated by leading travel retailer DFS, and the iconic and spectacular audio visual multimedia extravaganza, Dragon's Treasure, featured in a dome-shaped theater known as The Bubble, completes the line-up.

Safe Harbor Statement

This announcement contains forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. In some cases, forward-looking statements can be identified by words or phrases such as "may," "will," "expect," "anticipate," "target," "aim," "estimate," "intend,"

"plan," "believe," "potential," "continue," "is/are likely to" or other similar expressions. The parent company of City of Dreams, Melco Crown Entertainment Limited ("Melco Crown Entertainment") may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about beliefs and expectations of Melco Crown Entertainment, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors affecting Melco Crown Entertainment could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: growth of the gaming market and visitation in Macau; finalization of credit facilities to finance construction of projects; the completion of the construction of hotel casino resort projects; the acquisition and development of the Macau Peninsula site; increased competition and other planned casino hotel and resort projects in Macau and elsewhere in Asia; the completion of infrastructure projects in Macau; government regulation of the casino industry; the ability to raise additional financing; obtaining approval from the Macau government for an increase in the developable gross floor area of the City of Dreams site; the formal grant of an occupancy permit for City of Dreams; anticipated growth strategies; and future business development, results of operations and financial condition. Further information regarding these and other risks is included in Melco Crown Entertainment's Annual Report on Form 20-F filed on March 31, 2009 and other documents filed with the Securities and Exchange Commission. Melco Crown Entertainment does not undertake any obligation to update any forward-looking statement, except as required under applicable law. All information provided in this press release is as of the date of this release, and Melco Crown Entertainment undertakes no duty to update such information, except as required under applicable law.

About Melco Crown Entertainment Limited

Melco Crown Entertainment Limited ("Melco Crown Entertainment") is a developer, owner and through a Macau subsidiary which holds a gaming sub-concession, an operator of casino gaming and entertainment casino resort facilities. Melco Crown Entertainment's first property, Altira Macau ( www.altiramacau.com ) (formerly Crown Macau), opened on May 12, 2007. Other development projects include City of Dreams, an integrated urban casino resort located in Cotai, Macau ( www.cityofdreamsmacau.com ). Melco Crown Entertainment's business also includes the Mocha Clubs ( www.mochaclubs.com ), which feature a total of approximately 1,300 gaming machines in eight locations and comprise the largest non-casino based operations of electronic gaming machines in Macau. Melco Crown Entertainment has entered into an agreement, subject to certain conditions, to acquire a third development site on the Macau Peninsula. For more information about Melco Crown Entertainment, please visit www.melco-crown.com .

Melco Crown Entertainment has strong support from both of its major shareholders, Melco International Development Limited ("Melco") and Crown Limited ("Crown"). Melco is a listed company on the Hong Kong Stock Exchange and is substantially owned and led by Mr. Lawrence Ho, who is Co-Chairman, a Director and the CEO of Melco Crown Entertainment. Crown is a top-100 company listed on the Australian Stock Exchange and led by Executive Chairman Mr. James Packer, who is also Co-Chairman and a Director of Melco Crown Entertainment.

About City of Dreams

City of Dreams is being developed by Melco Crown Entertainment Limited (NASDAQ: MPEL), an entertainment company listed on the NASDAQ Global Select Market, and will be an integrated entertainment resort that is set to become the "must experience" destination in Macau. Combining electrifying entertainment, stylish nightclubs, a diverse array of accommodation, regional and international dining, designer brand shopping and a spacious and contemporary casino, City of Dreams will usher in a new era of gaming and entertainment when it opens in Cotai on June 1, 2009. The resort brings together a dream team of world-renowned brands such as Crown, Grand Hyatt, Hard Rock and Dragone to create an exceptional entertainment experience that will appeal to the broadest spectrum of visitors from around Asia and the world. The initial opening of City of Dreams will feature a 420,000-square-foot casino with approximately 520 gaming tables and approximately 1,350 gaming machines; over 20 restaurants and bars; an impressive array of some of the world's most sought-after retail brands; and an iconic and spectacular audio visual multimedia experience; Crown Towers offering approximately 300 guest rooms and the Hard Rock Hotel offering approximately 300 guest rooms. Grand Hyatt Macau offering approximately 800 guest rooms will be completed in the third quarter of 2009 and a Dragone inspired theater production will open in the purpose-built Theater of Dreams soon thereafter. The final planned phase of development at City of Dreams will feature an apartment hotel consisting of approximately 800 units. For more information please visit: www.cityofdreamsmacau.com .

For media information please visit the City of Dreams Media Portal: www.cityofdreamsmedia.com

For media inquiries, please contact:

Fleishman-Hillard Hong Kong

Louisa Wong

Tel: +852-2111-3170

Mobile: +852-9144-3513

Email: louisa.wong@fleishman.com

Rebecca Chiu

Tel: +852-2111-8434

Mobile: +852-9192-3493

Email: rebecca.chiu@fleishman.com

City of Dreams