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First-ever Mega Macao Adds Business Charisma to Asia’s Las Vegas

Kenfair International Limited
2007-10-10 19:12 994

HONG KONG, Oct. 11 /Xinhua-PRNewswire/ -- Kenfair International Limited, a Hong Kong-based trade fair organiser, announced last October that it will launch "Mega Macao" -- its first-ever trade fair in Macao in October 2007 at The Cotai Strip(TM) Convention and Exhibition Center at The Venetian(R) Macao, the city’s brand new and largest exhibition venue. The second edition of the show is scheduled for April 2008 to coincide with the peak sourcing season in the first half of the year.

Macao’s booming drive

In the past few years, Macao has been growing at rocket speed led by her booming gaming industry and tourism. The city’s total gaming revenue reached MOP559 billion in 2006, reportedly overtaking Las Vegas as the world’s largest gaming city. Other than making an annual gaming revenue estimated at more than US$10 million in five years, the city actively developing its infrastructure and hospitality facilities and services is emerging as a new and attractive choice for global business conventions and international trade shows.

Asia’s Las Vegas

Among the major investment projects in the city, the mega all-in-one development by Las Vegas-based Venetian Group stands out. The "Venetian" modeled after its name sake in Las Vegas, the US is a blend of hotel resorts, entertainment and exhibition amenities on the Cotai Strip of Macao of standards unmatched in the region. Scheduled for completion in late summer this year, the Venetian Convention and Exhibition Centre will be the largest exhibition venue in the city. Participants of exhibitions held there can look forward to a pleasant trip to the city for business as well as pleasure.

Taking the lead

Kenfair International Limited is taking the lead in capitalizing on the huge business potential of the burgeoning city. It will launch the brand new trade show Mega Macao between 18 and 20 October 2007 to be followed by a spring session in April 2008.

Mr. Herbert Ip, Chairman of Kenfair International, said at the press conference about the new show, "Macao has many factors working in its favour and an exhibition industry with immense unexploited potential, which is why we are keen to extend our reach to the city. For our new show, we have lined up over 1,000 leading suppliers from major Asian countries and regions to showcase their wide ranges of top-notched yet very competitively priced products."

The first sourcing event of its kind in Macao

Mega Macao will be the first-ever trade exhibition of its kind and scale to be held in the city. Buyers of toys, gifts, premium, houseware, textile and garments as well as consumer electronics will find numerous choices at the event and be able to meet with manufacturers from across Asia.

Prime timing

October is usually when regional and global buyers gather in Hong Kong and South China to attend trade fairs sourcing merchandise. "Mega Macao" is strategically timed to coincide with the buying period for overseas and domestic buyers. Scheduled for in-between the two phases of the Canton Fair, Mega Macao can expect ensured patronage of international buyers on their annual sourcing trip to the Pearl River Delta Region.

Super venue

Built by the Nevada-based Las Vegas Sands Corp., the 2-storey Venetian Convention and Exhibition Centre is newly opened in August, is a key part of the mega resort complex The Venetian Macao. It will have 100,000 sq.m. of conference and exhibition space, of which 75,000 sq.m. will be for exhibition and can hold up to 5,000 booths at the same time. Complemented by premier hotel and resort facilities and a wide range of entertainment, gaming, shopping, dining, spa and wellness amenities, the Venetian Convention and Exhibition Centre at The Venetian(R) Macao will be an ideal venue for trade exhibitions, business conferences and other international events.

Success edges

In addition to the spectacular exhibition venue and entertainment appeals, Macao’s convenient transport link by land and sea with Hong Kong and nearby Chinese cities, relatively cheaper hotel rates and travel expenses and hassle free visitor entry policy will all work to the benefit of Mega Macao. "We welcome all exhibitors and buyers to an unprecedented trade fair experience at Mega Macao and in the city of Macao," said Mr. Ip.

Email to info@kenfair.com and visit the show’s official website http://www.megamacao.com for more details.

Media Enquiry:

Ms. Eveline Wan and Ms. Daphne Chan

Tel: +852-2527-0490

Source: Kenfair International Limited
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