omniture

Media Group International Provides Bundled Advertising and Content for IPTV in China

2007-11-26 21:53 1452


BEIJING, Nov. 26 /Xinhua-PRNewswire-FirstCall/ -- MyStarU.com, Inc. (OTC Bulletin Board: MYST), is pleased to announce that its majority owned subsidiary, Subaye.com, Inc.’s ( http://www.subaye.com ) wholly owned subsidiary, Media Group International Limited (MGI), a premier media and marketing management firm, announced it will provides bundled advertising and entertainment (TV and Movie) content to IPTV leader China Netcom Guangdong ( http://subaye.cncspace.com/cjVideo/ ) and Liaoning provinces beginning in the 1st quarter 2008.

A new report ( http://www.chinadaily.com.cn/bizchina/2007-11/26/content_6279169.htm ) has predicted that global digital television is being driven by China, accounting for a quarter of all digital TV households by 2012. According to figures published by Informa Telecoms and Media in its Global Digital TV report, more than 264 million digital homes will be added between the end of 2007 and the end of 2012, more than double the current total, with China accounting for 60 million of the extra homes.

About Media Group International Limited

A premier media and marketing management firm, wholly owned by Subaye.com, Inc. MGI’s product line includes converged TV/movie DVD distributions, corporate video presentations, a TV programming agency, video-on-demand media systems (VOD), digital advertising systems, product placement in movies, sponsorship management for TV programming, and service assurance. The Company is a leading provider of product placement in movies, which provides filmmakers and advertisers with a cost-effective solution to increase forward capacity and enable future flexibility on existing cinema lines, DVD sales networks, and VOD online. MGI was founded in 2000 and its corporate headquarters are in Hong Kong.

About Subaye.com, Inc.

Subaye.com, Inc. is a Delaware corporation. MyStarU.com, Inc. (OTCBB: MYST) currently owns 66% interests of the Company. The Company, http://www.subaye.com , is a video web development, hosting, marketing and e- commerce service provider, offering a unique corporate video sharing platform for both users and customers. Target clients include potential users in the PRC that demand publishing and sharing abilities for their online corporate videos. The platform consists of the Company’s websites and the Subaye alliance network, which is the Company’s network of third-party websites.

The services are designed to enable internet users to find relevant online video from the Company’s video database, which currently consists of thousands of corporate video profiles, as visible video showcases for presentation. The service provided is distribution through more than 3,000 alliance members (distributors) in China. The alliance members carry out marketing and sales. Subaye Internet Corporate Video serves as a commission base. Alliance members assist corporate users in the studio, including with DV recording, and deliver videos to Subaye video storage and post to video sharing websites, including YouTube.com. Most of the new distributors are the business partners and agents of Baidu and Google, and they will bid for search keywords for online promotion with Baidu.com and other search engines from time to time. The potential users of the Internet Corporate Video service are the 5 million small and medium sized Enterprises in China.

Safe Harbor

The statements made in this release constitute "forward-looking" statements, usually containing the words "believe," "estimate," "project," "expect," or similar expressions. These statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to, changing economic conditions, interest rates trends, continued acceptance of the Company’s products in the marketplace, competitive factors and other risks detailed in the Company’s periodic report Filings with the Securities and Exchange Commission. By making these forward- looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

Source: MyStarU.com, Inc.
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