SYDNEY, Aug. 17, 2015 /PRNewswire/ -- A series of new partnerships have been formed that will see local New South Wales (NSW) producers paired with discerning Chinese consumers.
Mid-way through his trade mission to mainland China and Hong Kong to promote NSW in one of the world's largest economies, Minister for Trade, Tourism and Major Events Stuart Ayres said he was delighted to announce the series of new partnerships.
NSW has secured three new agreements for exporting wine, oats and baby formula to Asia, buoyed by increasing demand for Australian wines and health food:
"These agreements, facilitated with the support of the NSW Government, are particularly timely given the recently signed China-Australia Free Trade Agreement and the opportunities this presents," Mr Ayres said.
"The increase in the standard of living in China means we are seeing more interest than ever in premium, healthy products. The Chinese consumer expects a sophisticated product with high quality control and NSW supplies exactly that."
MEDIA: Sophie Onikul -- +61428 596 319