SHANGHAI, China, Nov. 14 /Xinhua-PRNewswire/ -- MP Dao Gou.com, the famous and influential Shanghai website called "China's first shopping guide for daily life needs," launched a new channel of marriage information, "Hot Wedding," on its site on Oct. 29 and extended its "Shopping Guide" to the marriage market. The content of the channel introduces mainly marriage-related shopping information and tips to develop useful shopping skills. Once the channel went online, it received wide attention and good reviews by the netizens, particularly those who are preparing for weddings.
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With the "1980s Generation" coming into marrying age, searching wedding information online is bound to become more popular. MP Dao Gou.com's launching of the "Hot Wedding" channel shopping guide is a response to this coming trend.
Miss Tao, the editor of the "Hot Wedding" channel, said, "'Hot Wedding' will follow the features of MP Dao Gou.com -- that is, correct guides and a strong emphasis on practicality. It will provide people detailed marriage information, which has been carefully investigated, accurately judged and professionally summed up by the editors. The editors also effectively filter false information in order to make sure that people only get the latest, most accurate information."
According to a survey, people who are preparing for a wedding are very concerned about the experiences of the past. They hope to learn lessons from them. Therefore, "Hot Wedding" has included a "marriage documentary" column. It focuses on the details of weddings that new couples care about, giving many case experiences. This section got very high hits just two days after the channel went online.
Miss Tao continued, "During the process of planning the wedding, the interests of the new couple will change. Accordingly, we will sort the topic column in accordance with the process of wedding planning. It will be much easier and more intuitive for the new couple to look for the information that they need in each stage of planning. There is comprehensive marriage information in "Hot Wedding" channel, relating to all aspects of weddings such as photography, hotel, dresses, the honeymoon etc. It provides a one-stop online shopping guide." "Hot Wedding" channel has created up a section of "practically selected" items in each column. Here, the editors will often update the most practical information in order to provide the netizens who do not have enough time to browse the channel get the most up-to-date and useful information.
The "Hot Wedding" channel has also followed MP Dao Gou.com's own style. It pays more attention to online users' experience. It has a larger space for articles and more attractive text. It also carries recommended features such as selecting an auspicious day for marriage and downloading wedding-related forms, so that preparations for the wedding ceremony will be simple and convenient.
Practical information and good user's experiences have already made "Hot Wedding" channel popular at the beginning of its life online. A lot of good articles have been heatedly discussed by visitors on the message boards. Many merchants are also very attracted to the site, especially those who might want to partner with MP Dao Gou.com for a long time.
"Hot Wedding" channel will continue to optimize its content and develop a variety of online tools in order to simplify people's wedding preparations.
You can find the "Hot Wedding" Channel by visiting MP Dao Gou.com
( http://www.mpdaogou.com ) and clicking on "hot marriage" link at the top of each page, or you can visit directly here: http://marry.mpdaogou.com/ .
