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Perfect World Enters into New Licensing Agreement with Cubinet Interactive

2008-08-13 18:52 3768

-- ‘Hot Dance Party’ Licensed to Four Countries in Southeast Asia --

BEIJING, Aug. 13 /Xinhua-PRNewswire/ -- Perfect World Co., Ltd. (Nasdaq: PWRD) (“Perfect World” or the “Company”), a leading online game developer and operator in China, today announced it entered into a new licensing agreement on August 10, 2008 with Cubinet Interactive(s) Pte. Ltd. (“Cubinet”), a famous online game operator in Malaysia, to license “Hot Dance Party” in Malaysia, Singapore, Thailand and Vietnam.

“Hot Dance Party” is Perfect World’s first 3D online casual game. It was launched in March 2008 and was developed using the Company’s proprietary Angelica 3D game engine. The game has been well-received by many domestic online game players with its innovative features, including the appearance personalization system, the stamina management mode and the make-up system. “Hot Dance Party” will be operated in simplified Chinese, English, Thai and Vietnamese in the four countries.

Mr. Andy Choe, Chief Executive Officer of Cubinet, commented, “Cubinet has maintained a good relationship with Perfect World since 2006. Perfect World’s high-quality products have been popular among online game players in Southeast Asia. We have been paying attention to this first 3D online casual game of Perfect World and believe ‘Hot Dance Party’ will be successful in Southeast Asia with the joint efforts of Perfect World and Cubinet.”

Mr. Michael Chi, Chairman and Chief Executive Officer of Perfect World, added, “As our first foray into online casual game market, ‘Hot Dance Party’ has received positive feedback from China’s domestic market since its open beta testing. We are confident in the operating capabilities of our long-term business partner, Cubinet, and we believe Cubinet’s extensive operating experience will help ‘Hot Dance Party’ become a great success in Southeast Asia.”

About Cubinet Interactive(s) Pte. Ltd. ( http://www.cubinet.com )

Cubinet Interactive(s) Pte. Ltd. (“Cubinet”) is engaged in developing high-quality game products in Southeast Asia market. Composed of a large number of senior experts in all aspects, Cubinet also has strong network support and user’s community. In addition to the publication and operation of games in Malaysia and Singapore, Cubinet also develops business throughout the Southeast Asia region. Through cooperation with Perfect World, the company succeeds in operation of “Perfect World II” in Malaysia and Singapore, which becomes one of the best performed online games in Southeast Asia region in 2007.

About Perfect World Co., Ltd. ( http://www.pwrd.com )

Perfect World Co., Ltd. (Nasdaq: PWRD) is a leading online game developer and operator in China. Perfect World primarily develops three-dimensional (“3D”) online games based on the proprietary Angelica 3D game engine and game development platform. The Company’s strong technology and creative game design capabilities, combined with extensive local knowledge and experience, enable it to frequently and rapidly introduce popular games that are designed to cater to changing customer preferences and market trends in China. The Company’s current portfolio of self-developed online games includes 3D massively multiplayer online role playing games (“MMORPGs”): “Perfect World,” “Legend of Martial Arts,” “Perfect World II,” “Zhu Xian,” and “Chi Bi;” and a 3D online casual game: “Hot Dance Party.” While most revenues are generated in China, the Company’s games have been licensed to leading game operators in a number of countries and regions in Asia, Europe and South America. The Company plans to continue to explore new and innovative business models and remains deeply committed to maximizing shareholder value over time.

Safe Harbor Statements

This press release contains forward-looking statements. These statements constitute forward-looking statements under the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “future,” “plans,” “believes” and similar statements. Such statements involve certain risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Potential risks and uncertainties include, but are not limited to, our limited operating history, our ability to protect our intellectual property rights, our ability to respond to competitive pressure, and changes of the regulatory environment in China. Further information regarding these and other risks is included in Perfect World’s filings with the U.S. Securities and Exchange Commission, including its annual report on Form 20-F. Perfect World does not undertake any obligation to update any forward-looking statement as a result of new information, future events or otherwise, except as required under applicable law.

For further information, please contact:

Perfect World Co., Ltd.

Vivien Wang

Investor Relations Officer

Tel: +86-10-5885-1813

Fax: +86-10-5885-6899

Email: ir@pwrd.com

Web: http://www.pwrd.com

Christensen Investor Relations

Peter Homstad

Tel: +1-480-614-3026

Fax: +1-480-614-3033

Email: phomstad@christensenir.com

Jung Chang

Tel: +852-2117-0861

Fax: +852-2117-0869

Email: jchang@christensenir.com

Source: Perfect World Co., Ltd.
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